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Linda HAMDI-KIDAR
Linda HAMDI-KIDAR
Associate Professor at Toulouse Business School
Adresă de e-mail confirmată pe tbs-education.fr
Titlu
Citat de
Citat de
Anul
Co-creation with consumers: Who has the competence and wants to cooperate?
E Vernette, LH Kidar
International Journal of Market Research 55 (4), 539-561, 2013
1552013
Analysing moderated mediation effects: Marketing applications
S Borau, A El Akremi, L Elgaaied-Gambier, L Hamdi-Kidar, C Ranchoux
Recherche et Applications en Marketing (English Edition) 30 (4), 88-128, 2015
572015
Triggers entrepreneurship among creative consumers
L Hamdi-Kidar, C Vellera
Journal of Business Research 92, 465-473, 2018
472018
L’analyse des effets de médiation modérée: Applications en marketing
S Borau, A El Akremi, L Elgaaïed-Gambier, L Hamdi-Kidar, C Ranchoux
Recherche et applications en marketing (French Edition) 30 (4), 95-138, 2015
462015
Comparing lead users to emergent‐nature consumers as sources of innovation at early stages of new product development
L Hamdi‐Kidar, P Keinz, E Le Nagard, E Vernette
Journal of Product Innovation Management 36 (5), 616-631, 2019
322019
Les lead-users en marketing: Interrogations et nouvelles contributions psychométriques
E Vernette, A Beji-Becheur, M Gollety, L Hamdi-Kidar
Recherche et Applications en Marketing (French Edition) 28 (4), 3-27, 2013
192013
Co-création marketing de produit avec les consommateurs: quelle (s) cible (s) choisir?
L Hamdi-Kidar
172013
Les chemins d'accès à l'expérience de flow: le cas des jeux vidéo
L Hamdi-Kidar, L Maubisson
Management & Avenir 58 (8), 120-143, 2012
122012
Lead-users in marketing: Questions and new psychometric contributions
E Vernette, A Béji-Bécheur, M Gollety, L Hamdi-Kidar
Recherche et Applications en Marketing (English Edition) 28 (4), 3-25, 2013
72013
Lead-users vs. emergent nature consumers for marketing co-creation: Are they really different
E Vernette, L Hamdi-Kidar
Customer & Service Systems 1 (1), 153-163, 2014
52014
What drives lead users to become user entrepreneurs
L Hamdi-Kidar, C Vellera
An exploratory study of motivations” R&D Management Conference, 2012
52012
Le marketing de l'innovation-4e éd.: Concevoir et lancer de nouveaux produits et services
L Hamdi-Kidar, A Hemonnet, E Le Nagard, D Manceau, S Morin-Delerm, ...
Dunod, 2022
42022
Lead-user ou consommateur de nature émergente? Une recherche de paternité pour les stratégies de co-création marketing
E Vernette, L Hamdi-Kidar
30ème Congrès International de l’Association Française de Marketing (AFM …, 2014
42014
Empowerment strategies and their effects in digital contexts: corroboration, replication, and extension
H Bachouche, L Hamdi-Kidar, O Sabri
International Journal of Advertising 43 (7), 1117-1148, 2024
12024
Co-creation with fans to enhance customer engagement in product and service development
T Kawakami, L Hamdi-Kidar
Global Marketing Conference, 6-6, 2020
12020
Les Lead-Users et Emergent-Nature Consumers: deux cibles majeures pour la co-création aux motivations divergentes
L HAMDI-KIDAR
30ème Congrès de l’Association Française du Marketing, 2013
12013
What drives lead users to become users entrepreneurs? an exploratory study of motivations
L Hamdi-Kidar, C Vellera
12012
Is Virtual Reality Lonely? The VR–Isolation Stereotype and Its Impact on VR Adoption
N Slivkin, L Elgaaied‐Gambier, L Hamdi‐Kidar
Psychology & Marketing, 2024
2024
Innovation by Consumers in the Prototyping Stage: Contributions to the Lead-User Theory
L Hamdi-Kidar
Innovations 74 (2), 211-247, 2024
2024
La innovación por parte de los consumidores durante las fases de prototipado: Aportaciones a la teoría del lead-user
L Hamdi-Kidar
Innovations 74 (2), 211-247, 2024
2024
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