Customer relationship marketing and customer satisfaction: A study on mobile service providing companies in Srilanka T Velnampy, S Sivesan Global Journal of Management and Business Research 12 (18), 318-324, 2012 | 118 | 2012 |
Impact of Celebrity Endorsement on Brand Equity Sivesan International Journal of Advanced Research in Management and Social Sciences …, 2013 | 67 | 2013 |
An empirical study on the promotional mix and brand equity: Mobile service providers M Karunanithy, S Sivesan, S Lanka Industrial engineering letters 3 (3), 1-9, 2013 | 62 | 2013 |
Impact of relationship marketing on customer loyalty on banking sectors S Sivesan South Asian Journal of Marketing & Management Research 2 (3), 179-181, 2012 | 56 | 2012 |
Green marketing practices and customer satisfaction: A special reference to leather goods S Sivesan, S Achchuthan, R Umanakenan Global journal of Management and Business research Accounting and Auditing …, 2013 | 31 | 2013 |
service quality and customer satisfaction: a case study-banking sectors in Jaffna district, Sri Lanka S Sivesan International Journal of Marketing, Financial Services & Management Research …, 2012 | 30 | 2012 |
Impact of customer relationship marketing on customer value creation in mobile service providers – a Sri Lankan experience T Sivesan,S & Velnamby Education and General Studies 1, 016- 021, 2012 | 27* | 2012 |
Exploring the impact of COVID-19 on the wellness tourism in Sri Lanka S Sivanandamoorthy International Journal of Spa and Wellness 4 (2-3), 160-172, 2021 | 26 | 2021 |
Factor analysis of service quality in University Libraries in Sri Lanka–an application of Servqual Model T Velnampy, S Sivesan | 22 | 2013 |
Determinants of employees’ job satisfaction: A study of banking industries in Sri Lanka T Velnampy, S Sivesan | 22 | 2012 |
Determinants of customer relationship marketing of mobile services providers in Sri Lanka:-An application of exploratory factor analysis T Velnampy, S Sivesan | 20 | 2012 |
Challenges of sustainable tourism in ancient cities: a case study based on Kandy, Sri Lanka S Sivesan Journal of Business Studies 6 (1), 57-74, 2019 | 19 | 2019 |
Beyond Collapse: The Message of COVID–19 to the Sri Lankan Tourism Industry S SİVESAN Journal of Tourismology 6 (2), 147 - 153, 2020 | 18 | 2020 |
How ‘relationship marketing’contributes to gaining customer loyalty to banking industry in Sri Lanka? S Sivesan, S Achchuthan Asian Journal of Multidimensional Research 1 (3), 17-28, 2012 | 15 | 2012 |
Sustainable Tourism Development in Jaffna District S Sivesan Journal of Tourism & Hospitality 9 (03), 1- 6, 2020 | 14 | 2020 |
Personal demographical factors and their influence on customer satisfaction from customer perspective S Sivesan, M Karunanithy European Journal of Business and Management 5 (20), 42-45, 2013 | 13 | 2013 |
Customer Perception towards Relationship Marketing and Personal Demographic Variables: A study of Jaffna District, Srilanka S Sivesan, S Achchuthan Management and Administrative Sciences Review 2 (1), 67-78, 2013 | 12 | 2013 |
Tourism, history, identity, and community resilience in the world heritage city of Kandy, Sri Lanka K Reeves, S Sivanandamoorthy Tourism, Resilience and Sustainability, 243-259, 2017 | 10 | 2017 |
Impact of Service quality on customer satisfaction in life insurance companies in Sri Lanka S Sivesan Global Journals 19 (5), 2019 | 8 | 2019 |
P.(2012). Customer Relationship Marketing and Customer Satisfaction: A Study on Mobile Service Providing Companies in Sri Lanka T Velnampy, S Sivesan Global journal of management and business research 12, 18, 0 | 8 | |