| Satisfaction and revisit intentions at fast food restaurants A Rajput, RZ Gahfoor Future Business Journal 6, 1-12, 2020 | 287 | 2020 |
| Motivators used by Foreign and Local Banks in Pakistan: A Comparative Analysis A Rajput, AHA Bakar, MS Ahmad International Journal of Academic Research 3 (2), 550-555, 2011 | 42 | 2011 |
| CUSTOMER LOYALTY FRAMEWORK OF TELECOMMUNICATION SERVICE MARKET J Ahmad, M Hussain, A Rajput International Journal of Managing Value and Supply Chians 6 (1), 69-78, 2015 | 38 | 2015 |
| Elements, Benefits, & Issues of Supplier Development Contextualizing Multiple Industries A Rajput, AHA Bakar Journal of Basic and Applied Scientific Research 2 (11), 11186-11195, 2012 | 29 | 2012 |
| Using CRM to model firm performance in a business-to-business market A Rajput, MM Zahid, R Najaf Journal of Relationship Marketing 17 (2), 118-151, 2018 | 26 | 2018 |
| A transaction cost framework in supply chain relationships: a social capital perspective A Kanwal, A Rajput Journal of Relationship Marketing 15 (1-2), 92-107, 2016 | 23 | 2016 |
| Paving the path for retail salesperson’s adaptive selling behaviour: an intervening and interactional analysis S Shafique, A Rajput, U Javed, H Alnakhli Marketing Intelligence & Planning 40 (4), 460-476, 2022 | 15 | 2022 |
| Brand Trust: A True Gestalt of Unethical Advertisement and Brand Positioning in Conservative Economies A Rajput, AHA Bakar, MA Rashid Interdisciplinary Journal Of Contemporary Research In Business 3 (4), 319-327, 2011 | 15* | 2011 |
| Self-expressiveness and hedonic brand affect brand love through brand jealousy S Siddique, A Rajput Future Business Journal 8 (1), 23, 2022 | 14 | 2022 |
| Impact of Political, social safety, and legal risks and host country attitude towards foreigners on project performance of China Pakistan economic corridor (CPEC) A Rajput, A Maqsoom, SWA Shah, F Ullah, HS Munawar, MSU Rehman, ... Buildings 12 (6), 760, 2022 | 13 | 2022 |
| Impact of Deceptive Advertising and Customer Behavior and Attitude AI Khan, A Rajput Middle-East Journal of Scientific Research, 244-248, 2014 | 13 | 2014 |
| Market Orientation-A Missing Link to Successful Women Entrepreneurship in Developing Countries: A Conspectus of Literature M Osman, M Rashid, F Ahmad, A Rajput International Journal of Academic Research 3 (4), 232-236, 2011 | 13 | 2011 |
| The influence of gender based emotional intelligence on impulsive buying MH Zia, S Shafique, A Rajput NUML International Journal of Business & Management 13 (2), 65-75, 2018 | 12 | 2018 |
| Impact of supplier development on supplier performance: Mediating role of trust A Rajput, S Gulzar, K Shafi Business and Economic Review 11 (2), 45-66, 2019 | 11 | 2019 |
| Ethnic Entrepreneurship and Interplay of Cultural Factors in Developing Countries: A Compendium of Literature MHM Osman, MRB Asrah, MA Rashid, A Rajput Interdisciplinary Journal Of Contemporary Research In Business 3 (3), 472-480, 2011 | 11 | 2011 |
| A Reprise Of Supply Chain Management In Consanguinity To The Industry Of Textile A RAJPUT, AH ABU BAKAR Management & Marketing 9 (2), 225-236, 2011 | 11 | 2011 |
| Customer Retention through Customer Satisfaction Revisited in Framework of Retail Marketing A Kanwal, A Rajput Science International-Lahore 26 (4), 1799-1805, 2014 | 9 | 2014 |
| A Recapitulation of SCM in Conjunction with Textile Industry A Rajput, AHA Bakar International Journal of Information, Business and Management 3 (1), 39-54, 2011 | 9 | 2011 |
| Heeding a missing link between field managers’ monitoring styles and salespersons’ performance in pharmaceutical selling context FA Khan, K Shafi, A Rajput International Journal of Pharmaceutical and Healthcare Marketing 14 (3), 425-443, 2020 | 8 | 2020 |
| Does Brand Extension Impact Parent Brand: A Case Of Johnson, UK MS Ahmad, A RAJPUT, E MUJEEB Management & Marketing 9 (1), 53-66, 2011 | 6 | 2011 |
