| Internet forums as influential sources of consumer information B Bickart, RM Schindler Journal of interactive marketing 15 (3), 31-40, 2001 | 3502 | 2001 |
| Some exploratory findings on the development of musical tastes MB Holbrook, RM Schindler Journal of consumer research 16 (1), 119-124, 1989 | 924 | 1989 |
| Echoes of the dear departed past: Some work in progress on nostalgia. MB Holbrook, RM Schindler Advances in consumer research 18 (1), 1991 | 752 | 1991 |
| Age, sex, and attitude toward the past as predictors of consumers’ aesthetic tastes for cultural products MB Holbrook, RM Schindler Journal of Marketing research 31 (3), 412-422, 1994 | 713 | 1994 |
| Published word of mouth: Referable, consumer-generated information on the Internet RM Schindler Online Consumer Psychology: Understanding and Influencing ConsumerBehavior …, 2005 | 667 | 2005 |
| Nostalgia for early experience as a determinant of consumer preferences RM Schindler, MB Holbrook Psychology & Marketing 20 (4), 275-302, 2003 | 606 | 2003 |
| Nostalgic bonding: Exploring the role of nostalgia in the consumption experience MB Holbrook, RM Schindler Journal of Consumer Behaviour: An International Research Review 3 (2), 107-127, 2003 | 557 | 2003 |
| Perceived helpfulness of online consumer reviews: The role of message content and style RM Schindler, B Bickart Journal of Consumer Behaviour 11 (3), 234-243, 2012 | 546 | 2012 |
| Patterns of rightmost digits used in advertised prices: implications for nine-ending effects RM Schindler, PN Kirby Journal of Consumer Research 24 (2), 192-201, 1997 | 475 | 1997 |
| The excitement of getting a bargain: Some hypotheses concerning the origins and effects of smart-shopper feelings. RM Schindler Advances in consumer research 16 (1), 1989 | 439 | 1989 |
| Market segmentation based on age and attitude toward the past: Concepts, methods, and findings concerning nostalgic influences on customer tastes MB Holbrook, RM Schindler Journal of Business Research 37 (1), 27-39, 1996 | 418 | 1996 |
| Consequences of perceiving oneself as responsible for obtaining a discount: Evidence for smart-shopper feelings RM Schindler Journal of consumer psychology 7 (4), 371-392, 1998 | 366 | 1998 |
| Mindfulness: Its transformative potential for consumer, societal, and environmental well-being S Bahl, GR Milne, SM Ross, DG Mick, SA Grier, SK Chugani, SS Chan, ... Journal of Public Policy & Marketing 35 (2), 198-210, 2016 | 352 | 2016 |
| Increased consumer sales response though use of 99-ending prices RM Schindler, TM Kibarian Journal of Retailing 72 (2), 187-199, 1996 | 345 | 1996 |
| Cultural superstitions and the price endings used in Chinese advertising LC Simmons, RM Schindler Journal of International Marketing 11 (2), 101-111, 2003 | 242 | 2003 |
| Effects of odd pricing on price recall RM Schindler, AR Wiman Journal of Business Research 19 (3), 165-177, 1989 | 228 | 1989 |
| Direct evidence of ending‐digit drop‐off in price information processing GY Bizer, RM Schindler Psychology & Marketing 22 (10), 771-783, 2005 | 207 | 2005 |
| The 99 price ending as a signal of a low-price appeal RM Schindler Journal of Retailing 82 (1), 71-77, 2006 | 201 | 2006 |
| Pricing strategies: a marketing approach RM Schindler sage, 2011 | 196 | 2011 |
| Expanding the scope of word of mouth: Consumer-to-consumer information on the Internet. B Bickart Advances in consumer research 29 (1), 2002 | 170 | 2002 |
