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Giuseppe Pedeliento
Giuseppe Pedeliento
Full Professor of Marketing, Department of Management, University of Bergamo
Overená e-mailová adresa na: unibg.it - Domovská stránka
Názov
Citované v
Citované v
Rok
Brand and product attachment in an industrial context: The effects on brand loyalty
G Pedeliento, D Andreini, M Bergamaschi, J Salo
Industrial Marketing Management 53, 194-206, 2016
2352016
Reprint of" A renaissance of brand experience: Advancing the concept through a multi-perspective analysis"
D Andreini, G Pedeliento, L Zarantonello, C Solerio
Journal of Business Research 96, 355-365, 2019
2242019
Bridging the gap between culture, identity and image: a structurationist conceptualization of place brands and place branding
G Pedeliento, M Kavaratzis
Journal of Product & Brand Management 28 (3), 348-363, 2019
1272019
How do consumers see firms’ family nature? A review of the literature
D Andreini, C Bettinelli, G Pedeliento, R Apa
Family Business Review 33 (1), 18-37, 2020
782020
Brand community integration, participation and commitment: A comparison between consumer-run and company-managed communities
G Pedeliento, D Andreini, C Veloutsou
Journal of Business Research 119, 481-494, 2020
622020
A strategic framework for technological innovations in support of the customer experience: A focus on luxury retailers
E Pantano, G Pedeliento, G Christodoulides
Journal of Retailing and Consumer Services 66, 102959, 2022
562022
Branding rhetoric in times of a global pandemic: A text-mining analysis
F Mangiò, G Pedeliento, D Andreini
Journal of Advertising 50 (3), 240-252, 2021
492021
Consumer entrepreneurship and cultural innovation: The case of GinO12
G Pedeliento, C Bettinelli, D Andreini, M Bergamaschi
Journal of Business Research 92, 431-442, 2018
392018
From Mother’s Ruin to Ginaissance: Emergence, settlement and resettlement of the gin category
G Pedeliento, D Andreini, D Dalli
Organization Studies 41 (7), 969-992, 2020
372020
CSR and service quality in nonprofit organizations: The case of a performing arts association
D Andreini, G Pedeliento, S Signori
International Journal of Nonprofit and Voluntary Sector Marketing 19 (2 …, 2014
372014
Luxury fashion brands at the gates of the Web 3.0: An analysis of early experimentations with NFTs and the metaverse
G Murtas, G Pedeliento, F Mangiò
Journal of Global Fashion Marketing 15 (1), 90-114, 2024
262024
End users’ purchasing task involvement, power and influence strategies in organizational buying
G Pedeliento, D Andreini, M Bergamaschi, J Salo
Journal of Business & Industrial Marketing 34 (1), 150-165, 2019
232019
Brands and religion in the secularized marketplace and workplace: Insights from the case of an Italian hospital renamed after a Roman Catholic Pope
D Andreini, D Rinallo, G Pedeliento, M Bergamaschi
Journal of business ethics 141, 529-550, 2017
172017
Co-branding strategies in luxury fashion: the Off-White case
G Murtas, G Pedeliento, F Mangiò, D Andreini
Journal of Strategic Marketing, 1-20, 2022
152022
Hands off my data: Users’ security concerns and intention to adopt privacy enhancing technologies
F Mangiò, D Andreini, G Pedeliento
Italian Journal of Marketing 2020 (4), 309-342, 2020
132020
Trust, information asymmetry and professional service online referral agents
G Pedeliento, D Andreini, M Bergamaschi, JE Klobas
Journal of Service Theory and Practice 27 (6), 1081-1104, 2017
132017
The cross-effects of sponsorship in non-professional sports communities
D Andreini, G Pedeliento, M Bergamaschi, J Salo
Management Decision 52 (10), 2044-2068, 2014
132014
Insect-based food consumption: Hedonic or utilitarian motives? Moderation and segmentation analyses
R Valesi, D Andreini, G Pedeliento
Food Quality and Preference 118, 105193, 2024
112024
Is Multichannel Integration in Retailing a Source of Competitive Advantage?: A Consumer Perspective
D Andreini, G Pedeliento
Handbook of Research on Retailer-Consumer Relationship Development, 471-489, 2014
102014
To pack sustainably or not to pack sustainably? A review of the relationship between consumer behaviour and sustainable packaging
G Murtas, G Pedeliento, D Andreini
Managing Sustainability: Perspectives From Retailing and Services, 147-168, 2022
92022
Systém momentálne nemôže vykonať operáciu. Skúste to neskôr.
Články 1–20