Retail management: A strategic approach B Berman Pearson Education India, 2004 | 4031 | 2004 |
The value of online surveys JR Evans, A Mathur Internet research 15 (2), 195-219, 2005 | 3694 | 2005 |
The relationship marketing process: A conceptualization and application JR Evans, RL Laskin Industrial marketing management 23 (5), 439-452, 1994 | 951 | 1994 |
The value of online surveys: A look back and a look ahead JR Evans, A Mathur Internet research 28 (4), 854-887, 2018 | 778 | 2018 |
Retail management: a strategic approach B Berman, JR Evans, P Chatterjee Prentice Hall, 2018 | 585* | 2018 |
Business-to-business marketing and the world wide web: Planning, managing, and assessing web sites JR Evans, VE King Industrial Marketing Management 28 (4), 343-358, 1999 | 341 | 1999 |
Online business education in the twenty‐first century: an analysis of potential target markets JR Evans, IM Haase Internet Research 11 (3), 246-260, 2001 | 196 | 2001 |
Conceptualizing and operationalizing the business-to-business value chain JR Evans, B Berman Industrial Marketing Management 30 (2), 135-148, 2001 | 165 | 2001 |
Principles of marketing JR Evans, B Berman (No Title), 1988 | 134 | 1988 |
Retailing in perspective: the past is a prologue to the future JR Evans The International Review of Retail, Distribution and Consumer Research 21 (1 …, 2011 | 90 | 2011 |
The emerging role of the internet in marketing education: from traditional teaching to technology-based education JR Evans Marketing Education Review 11 (3), 1-14, 2001 | 66 | 2001 |
Retailing management B Berman, JR Evans New York: Macmillan Publishing, 2004 | 55 | 2004 |
A strategic approach to self-branding JR Evans Journal of Global Scholars of Marketing Science 27 (4), 270-311, 2017 | 45 | 2017 |
Are the largest public retailers top financial performers? A longitudinal analysis JR Evans International Journal of Retail & Distribution Management 33 (11), 842-857, 2005 | 44 | 2005 |
Marketing: Marketing in the 21st century PDJR Evans, PDB Berman Dreamtech Press, 2003 | 44 | 2003 |
Essentials of marketing JR Evans, B Berman (No Title), 1984 | 42 | 1984 |
Marketing in the 21st Century JR Evans, B Berman Atomic Dog Publishing, Cincinnati, OH, 2005 | 36* | 2005 |
Retail management JR Evans Prentice Hall, 1995 | 26 | 1995 |
Retailing and the period leading up to the Great Recession: a model and a 25-year financial ratio analysis of US retailing JR Evans, A Mathur The International Review of Retail, Distribution and Consumer Research 24 (1 …, 2014 | 25 | 2014 |
Branding in perspective: Self-branding for professional success JR Evans, NY Hempstead Hofstra University. Hempstead, 2017 | 23 | 2017 |