The impact of customer loyalty programs on customer retention SG Magatef, EF Tomalieh International Journal of Business and Social Science 6 (8), 78-93, 2015 | 278 | 2015 |
The impact of tourism marketing mix elements on the satisfaction of inbound tourists to Jordan SG Magatef International Journal of Business and Social Science 6 (7), 41-58, 2015 | 106 | 2015 |
The impact of electronic customer relationship management strategies on customer loyalty: A mediated model S Magatef, M Al-Okaily, L Ashour, T Abuhussein Journal of Open Innovation: Technology, Market, and Complexity 9 (4), 100149, 2023 | 55 | 2023 |
The impact of internal marketing on employees’ performance in private Jordanian hospitals sector SG Magatef, RA Momani International Journal of Business and Management 11 (3), 129-148, 2016 | 26 | 2016 |
Exploring the factors that influence academic performance in Jordanian higher education institutions M Al-Okaily, S Magatef, A Al-Okaily, FS Shiyyab Heliyon 10 (13), 2024 | 17 | 2024 |
The Evaluation of Complaint Handling Process in Five Star Hotels and its Reflection on Customers' Satisfaction sima magatef African Journal of Hospitality, Tourism and Leisure 8 (2), 2019 | 17 | 2019 |
Social marketing, social media and eudaimonic well-being: a qualitative exploration T Abuhussein, S Magatef Asia-Pacific Journal of Business Administration 15 (4), 527-552, 2023 | 8 | 2023 |
The role of commercial advertisements directed to children influencing on parents’ purchasing decision sima magatef Management Science Letters 10 (2), 411–424, 2020 | 8 | 2020 |
The Impact of Sales Promotion on Purchasing Decision of Children's Meals at Fast Food Restaurants in Jordan (Word Chain Restaurants) An Applied Study from Parents Point of View RA Momani, SG Magatef International Journal of Finance & Economics, 1-35, 2016 | 7 | 2016 |
A comparative analysis of COVID-19 pandemic effects on students’ academic performance in higher education sector S Magatef, T Abuhussein, L Ashour, SU Rehman, M Al-Okaily Global Knowledge, Memory and Communication, 2024 | 3 | 2024 |
The impact of E-ticketing on behavioral intention to use and the moderating role of information and communication technology tools LM Ashour, SG Magatef, QK Alzaghal International Conference on Business and Technology, 483-507, 2021 | 3 | 2021 |
Unlocking Blue Ocean Growth Powered by Artificial Intelligence. S Al-Tarifi, J Zraqou, F Omar, S Magatef International Journal of Advances in Soft Computing & Its Applications 16 (3), 2024 | | 2024 |
The Impact of E-Ticketing on Behavioural Intention to Use sima magatef The International Conference on Business and Technology (ICBT 2021), 2021 | | 2021 |
The impact of the sales process within the B2B trade show on the Visitors purchasing behavior sima magatef International Journal of Applied Business and Economic Research 16 (3), 1-19, 2018 | | 2018 |
The Impact of the Application of Social Responsibility on the Creation of a Competitive Advantage for Jordanian Private Universities SG Magatef International Journal of Business and Management 11 (9), 166-166, 2016 | | 2016 |
PERSONAL INFORMATIONS SG Magatef Petra university, 1990 | | 1990 |
Journal of Open Innovation: Technology, Market, and Complexity R Al Aziz, MH Arman, CL Karmaker, SM Morshed, ABMM Bari, ... | | |
The Effect of Using Celebrities in Advertising on the Purchase Decision of Women in Jordan to Buy Personal Care Products RA Momani, SG Magatef | | |