Прати
Dr. Sima Magatef
Dr. Sima Magatef
Assistant professor, university of petra
Верификована је имејл адреса на uop.edu.jo - Почетна страница
Наслов
Навело
Навело
Година
The impact of customer loyalty programs on customer retention
SG Magatef, EF Tomalieh
International Journal of Business and Social Science 6 (8), 78-93, 2015
2782015
The impact of tourism marketing mix elements on the satisfaction of inbound tourists to Jordan
SG Magatef
International Journal of Business and Social Science 6 (7), 41-58, 2015
1062015
The impact of electronic customer relationship management strategies on customer loyalty: A mediated model
S Magatef, M Al-Okaily, L Ashour, T Abuhussein
Journal of Open Innovation: Technology, Market, and Complexity 9 (4), 100149, 2023
552023
The impact of internal marketing on employees’ performance in private Jordanian hospitals sector
SG Magatef, RA Momani
International Journal of Business and Management 11 (3), 129-148, 2016
262016
Exploring the factors that influence academic performance in Jordanian higher education institutions
M Al-Okaily, S Magatef, A Al-Okaily, FS Shiyyab
Heliyon 10 (13), 2024
172024
The Evaluation of Complaint Handling Process in Five Star Hotels and its Reflection on Customers' Satisfaction
sima magatef
African Journal of Hospitality, Tourism and Leisure 8 (2), 2019
172019
Social marketing, social media and eudaimonic well-being: a qualitative exploration
T Abuhussein, S Magatef
Asia-Pacific Journal of Business Administration 15 (4), 527-552, 2023
82023
The role of commercial advertisements directed to children influencing on parents’ purchasing decision
sima magatef
Management Science Letters 10 (2), 411–424, 2020
82020
The Impact of Sales Promotion on Purchasing Decision of Children's Meals at Fast Food Restaurants in Jordan (Word Chain Restaurants) An Applied Study from Parents Point of View
RA Momani, SG Magatef
International Journal of Finance & Economics, 1-35, 2016
72016
A comparative analysis of COVID-19 pandemic effects on students’ academic performance in higher education sector
S Magatef, T Abuhussein, L Ashour, SU Rehman, M Al-Okaily
Global Knowledge, Memory and Communication, 2024
32024
The impact of E-ticketing on behavioral intention to use and the moderating role of information and communication technology tools
LM Ashour, SG Magatef, QK Alzaghal
International Conference on Business and Technology, 483-507, 2021
32021
Unlocking Blue Ocean Growth Powered by Artificial Intelligence.
S Al-Tarifi, J Zraqou, F Omar, S Magatef
International Journal of Advances in Soft Computing & Its Applications 16 (3), 2024
2024
The Impact of E-Ticketing on Behavioural Intention to Use
sima magatef
The International Conference on Business and Technology (ICBT 2021), 2021
2021
The impact of the sales process within the B2B trade show on the Visitors purchasing behavior
sima magatef
International Journal of Applied Business and Economic Research 16 (3), 1-19, 2018
2018
The Impact of the Application of Social Responsibility on the Creation of a Competitive Advantage for Jordanian Private Universities
SG Magatef
International Journal of Business and Management 11 (9), 166-166, 2016
2016
PERSONAL INFORMATIONS
SG Magatef
Petra university, 1990
1990
Journal of Open Innovation: Technology, Market, and Complexity
R Al Aziz, MH Arman, CL Karmaker, SM Morshed, ABMM Bari, ...
The Effect of Using Celebrities in Advertising on the Purchase Decision of Women in Jordan to Buy Personal Care Products
RA Momani, SG Magatef
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