| From Gucci to green bags: Conspicuous consumption as a signal for pro-social behavior CM Johnson, A Tariq, TL Baker Journal of Marketing Theory and Practice 26 (4), 339-356, 2018 | 106 | 2018 |
| Service excellence in the light of cultural diversity: the impact of metacognitive cultural intelligence MP Lorenz, JR Ramsey, A Tariq, DL Morrell Journal of Service Theory and Practice, 2017 | 46 | 2017 |
| Grocery shopping, a one man job? Understanding the single shopper A Tariq, G D’Souza, AW Allaway Journal of Consumer Marketing, 2016 | 14 | 2016 |
| Household Grocery Budgets—An Empirical Examination of Allocation Changes Due to Household Demographics G D’Souza, A Tariq, A Allaway Review of Marketing Science 15 (1), 19-43, 2017 | 2 | 2017 |
| If I Don't Have It, is it Still Me? An Exploration into the Relationship Between Access-Based Consumption and Identity A Tariq The University of Alabama, 2017 | 2 | 2017 |
| Influence of Customer’s Cultural Intelligence on Service Encounter Outcomes A Tariq, MP Lorenz | 1 | 2017 |
| Need for status as a motive for the conspicuous consumption of cause-related goods CM Johnson, A Tariq Celebrating America’s Pastimes: Baseball, Hot Dogs, Apple Pie and Marketing …, 2016 | 1 | 2016 |
| Too Real or Just Real Enough? Service Adaptation and Authenticity Perception in Cross-Cultural Service Encounters: An Abstract A Tariq, MP Lorenz, WF Thompson Academy of Marketing Science Annual Conference-World Marketing Congress, 233-234, 2022 | | 2022 |
| Economic Strength and Micropolitan Statistical Areas: Looking Beyond Generalities WF Thompson Jr, A Tariq, C Nott | | 2020 |
| Influence of Customer’s Cultural Intelligence on Service Encounter Outcomes (pp. 108-110) A Tariq, MP Lorenz | | 2017 |
