Прати
Luis Bayardo Tobar-Pesántez (ORCID: 0000-0003-4074-8323)
Luis Bayardo Tobar-Pesántez (ORCID: 0000-0003-4074-8323)
Docente investigador Universidad Politecnica Salesiana del Ecuador
Верификована је имејл адреса на ups.edu.ec - Почетна страница
Наслов
Навело
Навело
Година
Happiness management: a culture to explore from brand orientation as a sign of responsible and sustainable production
R Ravina-Ripoll, E Nunez-Barriopedro, D Almorza-Gomar, ...
Frontiers in Psychology 12, 727845, 2021
442021
Happiness and cultural tourism: The perspective of civil participation
MV Sanagustín-Fons, LB Tobar-Pesántez, R Ravina-Ripoll
Sustainability 12 (8), 3465, 2020
372020
Comunicación para la motivación. Claves de la asertividad y del trabajo en equipo en las organizaciones
LM Romero-Rodríguez, B Castillo-Abdul
R. Ravina-Ripoll, LB Tobar Pesántez y E. Nuñez Barriopedro (Coords …, 2019
372019
EVOLUCIÓN DEL SISTEMA FINANCIERO EN EL ECUADOR
L Tobar-Pesántez
Notas de Economía, 2020
362020
Brand management from social marketing and happiness management binomial of in the age of industry 4.0
G Jiménez-Marín, RE Zambrano, A Galiano-Coronil, L Tobar-Pesántez
J. Legal Ethical & Regul. Isses 24, 1, 2021
332021
TOWARDS A HAPPY, CREATIVE AND SOCIAL HIGHER EDUCATION INSTITUTION: THE CASE OF NON-PROFIT MARKETING AND BUSINESS CREATION SUBJECTS AT THE UNIVERSITY OF CADIZ
R Ravina-Ripoll, E Núñez-Barriopedro, A Galiano, L Tobar-Pesántez
Journal of Entrepreneurship Education 22 (1), 2019
312019
Análisis del nivel de competitividad empresarial en el panorama publicitario colombiano fundamentada en el éxito creativo y la responsabilidad ética y jurídica
RR Ripoll, EN Barriopedro
Jurídicas Cuc 13 (1), 9-28, 2017
312017
COMPETITIVIDAD DE LAS MICROEMPRESAS EN CUENCA ECUADOR (Competitiveness of Microenterprises in Cuenca, Ecuador)
L Tobar-Pesántez
Revista Internacional Administración & Finanzas 6 (7), 121-129, 2013
302013
Organizational communication and social marketing strategies targeting Spanish consumers of fashion. Sustainability as a form of happiness management
G Jiménez-Marín, A Galiano-Coronil, LB Tobar-Pesántez
Corporate Governance: The International Journal of Business in Society 22 (3 …, 2022
292022
Las pequeñas y medianas empresas en Cuenca, su impacto en la economía local
L Tobar
León, España: Universidad de León, 2014
252014
THE EFFECTIVENESS OF HUMOR IN ADVERTISING: ANALYSIS FROM AN INTERNATIONAL SCOPE
E Núñez-Barriopedro, KG Klusek, L Tobar-Pesántez
Academy of Strategic Management Journal 18 (4), 2019
242019
Analisis Competitivo De Las Pequeñas Y Medianas Empresas En Cuenca Ecuador (Competitive Analysis of Small and Medium Enterprises in Cuenca, Ecuador)
L Tobar-Pesántez
Revista Internacional Administración & Finanzas 8 (3), 79-92, 2015
242015
Happiness Management and Social Marketing: A wave of sustainability and creativity
RR Ripoll, LBT Pesántez, AG Coronil, JM Dominguez
Peter Lang AG, Internationaler Verlag der Wissenschaften, 2021
222021
The spanish b-schools trouble in digital economy: why do the accreditation system limit the formation for entrepreneurship, talent & happiness economics?
A Sánchez-Bayón, R Ravina-Ripoll, LB Tobar-Pensantez
Journal of Entrepreneurship Education 23 (5), 1-8, 2020
202020
Communication, Social Networks and Sustainable Development Goals: A Reflection From the Perspective of Social Marketing and Happiness Management in the General Elections in Spain
A Galiano-Coronil, G Jiménez-Marín, R Elías Zambrano, ...
Frontiers in Psychology, 3657, 2021
192021
Los impuestos en el Ecuador
L Tobar, S Solano
Revista Notas de Economía (15), 3-4, 2020
192020
A structural equations model of job disengagement from the constructs of organizational justice, job satisfaction, innovation and trust in the era of industry 5.0
E Galván Vela, R Ravina Ripoll, LB Tobar Pesantez
Journal of Legal, Ethical and Regulatory Issues 24 (1), 2021
182021
Knowledge management and key factors for organizational success in the perspective of the 21st Century
JJ Hernández García de Velazco, R Ravina Ripoll, ...
Universidad del Zulia, 2021
172021
LAS COOPERATIVAS DE AHORRO Y CRÉDITO EN EL CONTEXTO DEL SISTEMA FINANCIERO ECUATORIANO
L Tobar-Pesántez, S Solano-Gallegos
AECA Portugal, 2018
17*2018
Social media impact of tourism managers: a decision tree approach in happiness, social marketing and sustainability
A Galiano-Coronil, S Blanco-Moreno, LB Tobar-Pesantez, ...
Journal of Management Development 42 (6), 436-457, 2023
152023
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Чланци 1–20