Прати
Teidorlang Lyngdoh
Teidorlang Lyngdoh
Indian Institute of Management (IIM),Shillong
Верификована је имејл адреса на iimshillong.ac.in
Наслов
Навело
Навело
Година
Business-to-business selling in the post-COVID-19 era: Developing an adaptive sales force
D Rangarajan, A Sharma, T Lyngdoh, B Paesbrugghe
Business Horizons, 2021
1372021
Social isolation and social anxiety as drivers of generation Z's willingness to share personal information on social media
T Lyngdoh, D El-Manstrly, K Jeesha
Psychology & Marketing, 2022
652022
Applying positive psychology to selling behaviors: A moderated–mediation analysis integrating subjective well-being, coping and organizational identity
T Lyngdoh, AH Liu, G Sridhar
Journal of Business Research 92, 142-153, 2018
652018
Systematic review of determinants of sales performance: Verbeke et al.’s (2011) classification extended
V Chawla, T Lyngdoh, S Guda, K Purani
Journal of Business & Industrial Marketing, 2020
532020
Why do consumers subvert brands? investigating the influence of subjective well‐being on brand avoidance
A Kuanr, D Pradhan, T Lyngdoh, MSW Lee
Psychology & Marketing, 2022
402022
A systematic literature review of negative psychological states and behaviors in sales
T Lyngdoh, E Chefor, B Hochstein, BP Britton, D Amyx
Journal of Business Research 122, 518-533, 2020
372020
Flow and Information Sharing as Predictors of Ethical Selling Behavior
G Sridhar, T Lyngdoh
Journal of Business Ethics 158 (3), 807-823, 2019
292019
Can planning prompt be a boon for impulsive customers? Moderating roles of product category and decisional procrastination
B Upadhye, B Sivakumaran, D Pradhan, T Lyngdoh
Psychology & Marketing, 2021
212021
The impact of advertising appeals on impulse buying
B Deshpande, D Pradhan, B Sivakumaran, T Lyngdoh
Marketing Intelligence & Planning, 2022
202022
Sales complexity and value appropriation: a taxonomy of sales situations
D Rangarajan, B Hochstein, D Nagel, T Lyngdoh
Journal of Business & Industrial Marketing, 2021
112021
Exploring the influence of supervisor and family work support on salespeople’s engagement and unethical behaviors
T Lyngdoh, E Chefor, B Lussier
Journal of Business & Industrial Marketing, 2022
72022
Product Adaptation for Rural Markets: A Social Relations Approach: An Abstract
G Sridhar, V Chawla, T Lyngdoh
Academy of Marketing Science World Marketing Congress, 251-252, 2019
32019
Pharma Selling: In conversation with Melvin D'Souza, Vice President and General Manager, Novo Nordisk India Pvt Ltd.
S Guda, T Lyngdoh
IIMB Management Review 30 (4), 385-390, 2018
32018
Think Happy Be Happy: Salesperson’s Personal Happiness and Flourishing
A Kuanr, T Lyngdoh, S Guda, D Pradhan
IIM Kozhikode Society & Management Review, 2022
22022
Understanding the Digital Communication Preference of Business-to-Business Purchasers and Sellers
B Paesbrugghe, T Lyngdoh, A Sharma, D Rangarajan
Digital Marketing & eCommerce Conference, 277-279, 2021
22021
Mawlyngot's Tea Growers' Cooperative
T Lyngdoh, G Narayanamurthy, S Guda
Ivey Publishing, 2017
12017
The Effects of Subjective Well-Being on Salesperson’s Positive-Selling Behaviours: Exploring the Moderating Role of Organisational Identification—An Abstract
T Lyngdoh, S Guda
Marketing at the Confluence between Entertainment and Analytics, 1237-1238, 2017
12017
Extending agency theory in sales management: A systematic literature review and future research agenda
E Chefor, T Lyngdoh, B Hochstein, KV Mukundhan, S Guda
Industrial Marketing Management 125, 195-214, 2025
2025
Going Beyond Philanthropy: A Dual Process Approach to Examine How Consumers Punish Brand Misanthropy
A Tripathy, T Lyngdoh, D El‐Manstrly, A Antil
Journal of Philanthropy and Marketing 29 (4), e1878, 2024
2024
Influence of multimarket contact on product line configuration decisions
S Sarangi, T Lyngdoh, JE Anderson
Journal of Strategic Marketing, 1-15, 2023
2023
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Чланци 1–20