| Trust and fairness during strategic change processes in franchise systems E Croonen Journal of Business Ethics 95 (2), 191-209, 2010 | 107 | 2010 |
| Franchised and small, the most beautiful of all; HRM and performance in plural systems MJ Brand, EPM Croonen Journal of Small Business Management 48 (4), 605-626, 2010 | 56 | 2010 |
| Entrepreneurial networking: a blessing or a curse? Differential effects for low, medium and high performing franchisees MJ Brand, EPM Croonen, RTAJ Leenders Small Business Economics 50, 783-805, 2018 | 47 | 2018 |
| To be entrepreneurial, or not to be entrepreneurial? Explaining differences in franchisee entrepreneurial behavior within a franchise system EPM Croonen, MJ Brand, EKRE Huizingh International Entrepreneurship and Management Journal 12, 531-553, 2016 | 47 | 2016 |
| Antecedents of franchisee responses to franchisor-initiated strategic change EPM Croonen, MJ Brand International Small Business Journal 33 (3), 254-276, 2015 | 36 | 2015 |
| Antecedents of franchisee trust EPM Croonen, MJ Brand Journal of Marketing Channels 20 (1-2), 141-168, 2013 | 36 | 2013 |
| How do franchisees assess franchisor trustworthiness? EPM Croonen, TLJ Broekhuizen Journal of small business management 57 (3), 845-871, 2019 | 29 | 2019 |
| Best fit, best practice, or stuck in the middle? The impact of unit ownership on unit HR performance in franchise systems EPM Croonen, M Grünhagen, ML Wollan International Entrepreneurship and Management Journal 12, 697-711, 2016 | 27 | 2016 |
| Strategic interactions in franchise relationships EPM Croonen | 25 | 2006 |
| What makes franchisees trust their franchisors? EPM Croonen, MJ Brand Network Governance: Alliances, Cooperatives and Franchise Chains, 207-229, 2013 | 17 | 2013 |
| Successfully managing chain-wide transformational change MJ Brand, EPM Croonen, DHB Welsh Organizational Dynamics 45 (2), 94-103, 2016 | 12 | 2016 |
| Trust and fairness in franchise relationships E Croonen Strategy and governance of networks: Cooperatives, franchising, and …, 2008 | 12 | 2008 |
| Who wants to be a franchisee? Explaining individual intentions to become franchisees E Croonen, H van Der Bij, R Perrigot, A El Akremi, O Herrbach International Small Business Journal 40 (1), 90-112, 2022 | 10 | 2022 |
| Understanding exploration and exploitation in franchising and other forms of commercial cooperation E Croonen Economics and Management of Franchising Networks, 191-210, 2004 | 8 | 2004 |
| Understanding antecedents of franchisee trust E Croonen Handbook of research on franchising, 193-210, 2017 | 7 | 2017 |
| Dutch druggists in distress: franchisees facing the complex decision of how to react to their franchisor's strategic plans EPM Croonen, MJ Brand Entrepreneurship Theory and Practice 34 (5), 1021-1038, 2010 | 6 | 2010 |
| Time to Say Goodbye: Explaining Franchisees' Exit Intentions and Behaviors E Croonen, M Brand, T Broekhuizen Academy of management proceedings 2016 (1), 16636, 2016 | 4 | 2016 |
| Understanding strategic interactions in franchise relationships E Croonen Economics and Management of Networks: Franchising, Strategic Alliances, and …, 2007 | 4 | 2007 |
| Understanding exploration and exploitation in franchising relationships E Croonen Conference on Economics and Management of Franchising Networks, 2003 | 4 | 2003 |
| Trust and control in franchise networks: A dyadic, multi-referent analysis on franchisee network exit intentions EPM Croonen, TLJ Broekhuizen, MJ Brand Entrepreneurship Theory and Practice 49 (1), 129-158, 2025 | 3 | 2025 |
