Прати
Alex Taylor
Alex Taylor
Верификована је имејл адреса на newcastle.edu.au
Наслов
Навело
Навело
Година
Feel the VIBE: examining value-in-the-brand-page-experience and its impact on satisfaction and customer engagement behaviours in mobile social media
J Carlson, MM Rahman, A Taylor, R Voola
Journal of Retailing and Consumer Services 46, 149-162, 2019
2522019
Go with the flow: Engineering flow experiences for customer engagement value creation in branded social media environments
J Carlson, NJ de Vries, MM Rahman, A Taylor
Journal of Brand Management 24 (4), 334-348, 2017
752017
Customer engagement and sharing behaviors: Toward a contingent curvilinear perspective
A Taylor, J Carlson, YC Liao, MM Rahman
Journal of Business Research 154, 113284, 2023
132023
Appetite for distraction? A systematic literature review on customer smartphone distraction
A Taylor, M Hook, J Carlson, S Gudergan, T Falk
International Journal of Information Management 75, 102722, 2024
92024
Creating a metaverse‐me: Exploring the consumer avatar creation process
A Taylor, M Hook, T Carlyle, J Carlson
Journal of Consumer Behaviour, 2846–2861, 2024
42024
Text mining in tourism and hospitality research: a bibliometric perspective
NKY Amine Lekmiti, Paul John Stolk, Alex Taylor, Sridar Ramachandran
Journal of Hospitality and Tourism Technology, 2024
12024
Customer Empowerment and Inspiration in Branded Virtual Experiences
AM Taylor
University of Newcastle, 2020
12020
Comparing Who We Are to Who We Could Be: How Future Self‐Images Influence Consumer Choices
A Taylor, J Carlson
Psychology & Marketing, 2025
2025
Connected wine packaging in retail: quantifying customer interaction and preferences for wine information
IFJ Dupuis Day, J Carlson, A Taylor, L Toohey, F Delgado, T Bucher
International Journal of Wine Business Research 37 (1), 179-206, 2025
2025
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