| Employer branding and its influence on employee retention: A literature review H Gilani, L Cunningham The marketing review 17 (2), 239-256, 2017 | 238 | 2017 |
| Exploring the ethical aspects of Islamic banking H Gilani International journal of Islamic and Middle Eastern finance and management 8 …, 2015 | 107 | 2015 |
| An exploratory study on the impact of recruitment process outsourcing on employer branding of an organisation H Gilani, S Jamshed Strategic Outsourcing: An International Journal 9 (3), 303-323, 2016 | 64 | 2016 |
| Achieving operational excellence through the lens of lean and Six Sigma during the COVID-19 pandemic N Muhammad, A Upadhyay, A Kumar, H Gilani The International Journal of Logistics Management 33 (3), 818-835, 2022 | 47 | 2022 |
| Corporate brand identity and employee brand citizenship behaviour: A conceptual framework H Gilani The Marketing Review 19 (1-2), 51-84, 2019 | 14 | 2019 |
| Exploring the determinants of retail corporate branding H Gilani Journal of Marketing at Retail 1 (1), 30-42, 2011 | 14 | 2011 |
| An Exploratory Study on the Impact of Organizational Learning on Corporate Branding H Gilani, U Waqar Knowledge Management: An International Journal 12 (3), 47-66, 2013 | 4 | 2013 |
| Determinants of retail corporate branding: a case of living the brand H Gilani The Thought Leaders International Conference on Brand Management, 2007 | 3 | 2007 |
| Decolonizing Marketing Theory and Practice: A paradigm shift or a mere eye-wash H Gilani 2022 Academy of Marketing Conference: Marketing: The Fabric of Life, 2022 | 1 | 2022 |
| Impact of corporate identity on employee brand citizenship behaviours H Gilani 4rd International Colloquium on Corporate Branding, Identity, Image and …, 2018 | 1 | 2018 |
| Impact of micro moments on fashion retail shopper’s journey H Gilani, P Twiss International Journal of Research in Business Management 6 (7), 51-74, 2018 | 1 | 2018 |
| Ethics as a branding feature of Islamic Banking H Gilani 2nd International Conference on Islamic Marketing and Branding ICIMB 2012, 2012 | 1 | 2012 |
| Decolonizing Marketing Theory and Practice: Beyond Inclusivity and Sustainability Debates H Gilani Taylor & Francis, 2024 | | 2024 |
| Decolonising Marketing History: Branding During the Colonial Expansion N Jammulamadaka, H Gilani Decolonizing Marketing Theory and Practice, 24-41, 2024 | | 2024 |
| Developing an Intersectional Marketing Curriculum: Reflecting in Action A Verma, H Gilani Decolonizing Marketing Theory and Practice, 162-177, 2024 | | 2024 |
| Circular Pedagogy–Towards a Sustainable yet Inclusive Educational Model L Morales, Y Verchier, L Pop, I Peev, M Gülmez, JH Coetzer, H Gilani Decolonizing Marketing Theory and Practice, 139-161, 2024 | | 2024 |
| Artificial Intelligence in Marketing Education P Chew, H Gilani Decolonizing Marketing Theory and Practice, 218-236, 2024 | | 2024 |
| Inclusivity and Diversity: Marketing Exercise or a Real Commitment? L Pop, L Morales, I Peev, MV Soulé, JH Coetzer, H Gilani Decolonizing Marketing Theory and Practice, 114-136, 2024 | | 2024 |
| A New Educational Paradigm to Decolonise Marketing Education and Practice I Peev, L Pop, N Barkoczi, JH Coetzer, H Gilani, D Rajmil, L Morales Decolonizing Marketing Theory and Practice, 3-23, 2024 | | 2024 |
| Longevity through emotional intelligence: a relationship marketing approach in family businesses H Gilani, J Torres Mena, G Aydin Journal of Family Business Management 14 (1), 225-244, 2024 | | 2024 |