A semiotic analysis of nostalgia as a connection to the past A Kessous, E Roux Qualitative Market Research: An International Journal 11 (2), 192-212, 2008 | 223 | 2008 |
“From Prada to Nada”: Consumers and their luxury products: A contrast between second-hand and first-hand luxury products A Kessous, P Valette-Florence Journal of Business Research 102, 313-327, 2019 | 215 | 2019 |
Consumer–brand relationships: A contrast of nostalgic and non‐nostalgic brands A Kessous, E Roux, JL Chandon Psychology & Marketing 32 (2), 187-202, 2015 | 182 | 2015 |
Understanding the value process: Value creation in a luxury service context J Holmqvist, LM Visconti, C Grönroos, B Guais, A Kessous Journal of Business Research 120, 114-126, 2020 | 80 | 2020 |
Nostalgia and brands: a sweet rather than a bitter cultural evocation of the past A Kessous Journal of marketing management 31 (17-18), 1899-1923, 2015 | 65 | 2015 |
Brands considered as “nostalgic”: Consequences on attitudes and consumer-brand relationships A Kessous, E Roux Recherche et Applications en Marketing (English Edition) 25 (3), 29-55, 2010 | 56 | 2010 |
Les marques perçues comme «nostalgiques»: conséquences sur les attitudes et les relations des consommateurs à la marque A Kessous, E Roux Recherche et Applications en Marketing (French Edition) 25 (3), 29-56, 2010 | 51 | 2010 |
Luxury watch possession and dispossession from father to son: A poisoned gift? A Kessous, P Valette-Florence, V De Barnier Journal of Business Research 77, 212-222, 2017 | 49 | 2017 |
The effect of sustainable product innovation on the consumer–luxury brand relationship: The role of past identity salience A Hemonnet-Goujot, A Kessous, F Magnoni Journal of Business Research 139, 1513-1524, 2022 | 38 | 2022 |
Nostalgia–a connection to the past: a semiotic analysis A Kessous, E Roux Qualitative Market Research: An International Journal 11 (2), 192-212, 2008 | 36 | 2008 |
Are consumers sensitive to large retailers' sustainable practices? A semiotic analysis in the French context A Kessous, AL Boncori, G Paché Journal of Retailing and Consumer Services 32, 117-130, 2016 | 34 | 2016 |
La nostalgie comme antécédent de l'attachement à la marque A Kessous, E Roux 5e Congrès sur les Tendances du Marketing en Europe, 2006 | 34 | 2006 |
Nostalgie et management des marques: approche sémiotique A Kessous, E Roux Management & Avenir 54 (4), 15-33, 2012 | 31 | 2012 |
Nostalgia, autobiographical memories and brand communication: a semiotic analysis. A Kessous, E Roux Marketing ZFP-Journal of Research & Management 35 (1), 2013 | 23 | 2013 |
Nostalgie: de l’optique des consommateurs à celle des marques A Kessous, E Roux Décisions Marketing, 117-133, 2014 | 19 | 2014 |
Nostalgie et relations des consommateurs aux marques: contributions théoriques et implications managériales A Kessous Aix-Marseille 3, 2009 | 18 | 2009 |
Nostalgia, autobiographical memories and brand strategy: Marketing to the post–World War I generation A Kessous Journal of Brand Strategy 3 (2), 148-154, 2014 | 15 | 2014 |
«Dis-moi ce que tu manges et je te dirai qui tu es!». Approche sémiotique des représentations mentales des marques alimentaires A Kessous, I Chalamon Management & Avenir 70 (4), 33-54, 2014 | 13 | 2014 |
Brand nostalgia and consumers’ relationships to luxury brands: A continuous and categorical moderated mediation approach A Kessous, F Magnoni, P Valette-Florence The Multiple Facets of Partial Least Squares and Related Methods: PLS, Paris …, 2016 | 12 | 2016 |
«A la recherche du temps perdu». La transmission d’objets de luxe de père en fils, entre cadeau et fardeau A Kessous, V De Barnier, P Valette-Florence Décisions Marketing, 17-34, 2015 | 12 | 2015 |