Trust and commitment within a virtual brand community: the mediating role of brand relationship quality » H Akrout, G Nagy Information and Management, 2018 | 240 | 2018 |
Fundamental transformations of trust and its drivers: A multi-stage approach of business-to-business relationships H Akrout, MF Diallo Industrial Marketing Management, 2017 | 153 | 2017 |
Affective trust in buyer-seller relationships: a two-dimensional scale H Akrout, MF Diallo, W Akrout, JL Chandon Journal of Business & Industrial Marketing 31 (2), 260-273, 2016 | 115 | 2016 |
A process perspective on trust in buyer–supplier relationships.“calculus” an intrinsic component of trust evolution H Akrout European Business Review 27 (1), 17-33, 2015 | 43 | 2015 |
Perceived Design Affordance of New Products: Scale Development and Validation D El Amri, H Akrout Journal of Business Research (2020) 121 (https://doi.org/10.1016/j.jbusres …, 2020 | 38 | 2020 |
Relationship quality in cross-border exchanges: A temporal perspective H Akrout Journal of Business-to-Business Marketing 21 (3), 145-169, 2014 | 37 | 2014 |
Measuring brand hate in a cross-cultural context: Emic and Etic scale development and validation H Akrout, M Mrad Journal of Business Research 154 (113289), 1-19, 2023 | 27 | 2023 |
Trust in B-to-B: Toward a dynamic and integrative approach W Akrout, H Akrout Recherche et Applications en Marketing (English Edition) 26 (1), 1-21, 2011 | 27 | 2011 |
Sustainability in fashion and luxury marketing: Results, paradoxes and potentialities H Akrout, S Guercini Journal of global fashion marketing 13 (2), 91-100, 2022 | 22 | 2022 |
La confiance en B to B: vers une approche dynamique et intégrative W Akrout, H Akrout Recherche et Applications en Marketing (French Edition) 26 (1), 59-80, 2011 | 22 | 2011 |
Relation entre fans et marques sur Facebook H Akrout, S Cathalo Problèmes économiques, pp.47-53., 2016 | 21 | 2016 |
Interpersonal and inter-organizational trust in high-involvement customer–supplier relationships: Antecedents, consequences, and moderators H Akrout, A La Rocca New Insights on Trust in Business-to-Business Relationships: A Multi …, 2019 | 19 | 2019 |
Relations entre acheteur et vendeur: les catalyseurs d’une confiance durable W Akrout, H Akrout Decisions marketing 57 (1), 53-61, 2010 | 18 | 2010 |
Trust in buyer–supplier relationships: evidence from advanced, emerging, and developing markets H Akrout New insights on trust in business-to-business relationships 26, 1-5, 2019 | 16 | 2019 |
Choosing high-equity cosmetic brands in bad macroeconomic conditions: evidence from panel data J Kaswengi, MF Diallo, H Akrout, P Valette-Florence International journal of retail & distribution management 48 (4), 305-325, 2020 | 13 | 2020 |
Nature et antécédents de la confiance interpersonnelle entre client-fournisseur en milieu industriel H Akrout Management & Avenir 4 (2), 27-57, 2005 | 13 | 2005 |
RELATIONSHIP: An Empirical Study of French Industrial Sector H Akrout, W Akrout IMP Conference, 2007 | 12* | 2007 |
Achieving High International Market Performance via Simple vs. Complex Configuration of International Managerial Network Ties Nagy G., Akrout H., Bilgin-Wührer Z., Lioliou E., Hofer K., Berács J. Journal of Small Business Management 2022, 2022 | 7* | 2022 |
Consumer hate and boycott communications of socially irresponsible fashion brands: Applying complexity theory in psychology and marketing research A Woodside, H Akrout, M Mrad Psychology and Marketing, 1-30, 2023 | 6 | 2023 |
Trust Climate in International Business-To-Business E-Negotiations: Antecedents, Processes, and Outcomes H Akrout, A Woodside Journal of Business-to-Business Marketing, 1-13, 2023 | 4 | 2023 |