Wong Chee Hoo

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Medförfattare

Alex Ng Hou HongAssociate Professor, Faculty of Business and Communications, INTI International UniversityVerifierad e-postadress på newinti.edu.my
Seng Teck TanPROFESSOR INTI INTERNATIONAL UNIVERSITY MALAYSIAVerifierad e-postadress på newinti.edu.my
P.ParamanSenior LecturerVerifierad e-postadress på segi.edu.my
Christian Wiradendi WolorUniversitas Negeri JakartaVerifierad e-postadress på unj.ac.id
Sanmugam Annamalah, PhDSEGi UniversityVerifierad e-postadress på segi.edu.my
Aw Yoke Cheng (PTech - MBOT)BERJAYA University CollegeVerifierad e-postadress på berjaya.edu.my
Jamil Bojei, Ph.DAssociate ProfessorVerifierad e-postadress på upm.edu.my
Manoch PrompanyoProfessor of Management, Shinawatra UniversityVerifierad e-postadress på siu.ac.th
Visal MoosaIslamic University of MaldivesVerifierad e-postadress på ium.edu.mv
Aminath ShaznieInti International UniversityVerifierad e-postadress på mma.gov.mv
Mamoon AllanUniversity of JordanVerifierad e-postadress på ju.edu.jo
Usep SuhudProfessor of Marketing, Universitas Negeri Jakarta, IndonesiaVerifierad e-postadress på unj.ac.id
Dr. Syed Far Abid HossainAssociate Professor, BRAC Business School, BRAC UniversityVerifierad e-postadress på bracu.ac.bd
Kwang Sing NguiSwinburne University of Technology, Sarawak CampusVerifierad e-postadress på swinburne.edu.my
DR SYARIFAH MASTURA SYED ABU...Dr of Management, UiTM Puncak AlamVerifierad e-postadress på uitm.edu.my
Fazeela Ibrahim (PhD)Villa CollegeVerifierad e-postadress på villacollege.edu.mv
Mariyam ShareefaAssistant Professor, Islamic University of MaldivesVerifierad e-postadress på ium.edu.mv
Rushidi AminDoctor of Business AdministrationVerifierad e-postadress på oum.edu.my
Assistant Professor Dr. Aishath ShinaDean/Kuhlliyah of Education ,Islamic University of MaldivesVerifierad e-postadress på ium.edu.mv
Aishath SinaauSenior Lecturer, Islamic University of MaldivesVerifierad e-postadress på ium.edu.mv

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Wong Chee Hoo

Associate Professor, INTI International University, Malaysia

Verifierad e-postadress på newinti.edu.my - Startsida

Brand Management Digital and Influencer Marketing


Titel Sortera efter citat Sortera efter år Sortera efter titel	Citeras av Citeras av	År
Relationship between marketing mix strategy and consumer motive: An empirical study in major Tesco stores J Munusamy, CH Wong Unitar e-journal 4 (2), ISSN: 1511 7219, 2008	130	2008
Brand equity and current use as the new horizon for repurchase intention of smartphone J Bojei, CH Wong International Journal of Business & Society 13 (1), ISSN 1511 6670, 2012	106	2012
Attitude towards advertising among students at private higher learning institutions in Selangor J Munusamy, CH Wong Unitar e-journal 3 (1), ISSN: 1511 7219, 2007	78	2007
The role of open innovation and a normalizing mechanism of social capital in the tourism industry S Annamalah, P Paraman, S Ahmed, R Dass, I Sentosa, TR Pertheban, ... Journal of Open Innovation: Technology, Market, and Complexity 9 (2), 100056, 2023	57	2023
The Impact of Proactive Resilience Strategies on Organizational Performance: Role of Ambidextrous and Dynamic Capabilities of SMEs in Manufacturing Sector TR Pertheban, R Thurasamy, A Marimuthu, KR Venkatachalam, ... Sustainability 15 (16), 12665, 2023	39	2023
Dynamic Effect of Flow on Impulsive Consumption: Evidence from Southeast Asian Live Streaming Platforms MRWCH Pradeep Paraman, Sanmugam Annamalah, Peter Vlachos, Selim Ahmed ... Journal of Open Innovation: Technology, Market, and Complexity 8 (4), 212, 2022	21	2022
FACTORS INFLUENCING REPURCHASE INTENTION OF SMARTPHONES J Bojei, CH Wong World Business, Economics and Finance Conference, ISBN: 978-0-9808279-2-7, 2011	17	2011
A Southeast Asian perspective on hotel service robots: Trans diagnostic mechanics and conditional indirect effects P Paraman, S Annamalah, SK Chakravarthi, TR Pertheban, P Vlachos, ... Journal of Open Innovation: Technology, Market, and Complexity 9 (2), 2023	13	2023
Factors affecting the Staff Turnover Intention: A Case study of a Malaysian Steel Manufacturing Company A Ng, H Hong, WN Woo, KY Lim, CH Wong INTI JOURNAL 2019 (42), 2019	13	2019
Fiscal and Tax Policies, Access to External Financing and Green Innovation Efficiency: An Evaluation of Chinese Listed Firms J Xu, CP Ng, TH Sam, A Vasudevan, PK Tee, AHH Ng, WC Hoo Sustainability 15, 11567, 2023	11	2023
Factor affecting purchase intention of health supplement in Malaysia TY Ling, WC Hoo, AHH Ng, LK Yew Inti Journal 2019, 2019	11	2019
Triggering Chinese lecturers’ intrinsic work motivation by value-based leadership and growth mindset: Generation difference by using multigroup analysis X Zhao, W Wider, X Zhang, MA Fauzi, CH Wong, L Jiang, LN Udang Plos one 19 (3), e0297791, 2024	8	2024
Impact of traditional behavior of customers, employees, and social enterprises on the fear of change and resistance to innovation X Liu, F Wang, CH Wong Frontiers in Psychology 13, 923094, 2022	8	2022
A Review of Climate Change Impacts on Agribusiness Value Chain in Nigeria TH Sam, ZL Gwadabe, WC Hoo, WY Wong, TS Teck, AHH Ng, ... Universal Journal of Agricultural Research, 9 (4), 119-126, 2021	8	2021
Factors Influencing the Passenger Satisfaction at Public Transport in Kuala Lumpur, Malaysia W Hoo, A Waheeda, A Reesha Journal of Project Management Practice (JPMP) 3 (1), 77-94, 2023	7	2023
A Study on Purchase Intention of Agricultural Produce on Shopee Live-Streaming in Malaysia WX Hong, WC Hoo International Journal of E-Services and Mobile Applications 14 (1), 1-13, 2022	7	2022
A study on the brand equity of bubble Milk tea in Klang Valley, Malaysia EV Ng, WC Hoo, AHH Ng, TH Sam, KY Lim, SN Daud NeuroQuantology 20 (6), 84, 2022	7	2022
Factors Influencing Purchase Intention of Korean Skincare Products: Malaysian Gen-Y Females AYC Noor Hasimah Binti Othman, Wong Chee Hoo WSEAS Transactions on Business and Economics 19, 2000-2006, 2022	7	2022
Age as moderator between factors influencing and adoption of E-Wallet in Malaysia WC Hoo, JOK Yan, TP Liang, AHH Ng Review of International Geographical Education Online 11 (8), 1143-1153, 2021	7	2021
Capital Structure, Internal Governance Mechanisms And Firm Performance LKY Wong Chee Hoo Muhammad Harith Zulqarnain Bin Noor Helmy, Goh Chin Fei ... International Journal of Psychosocial Rehabilitation 24 (7), 7313-7321, 2020	7	2020

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