Följ
Georgiana Grigore
Georgiana Grigore
Associate Professor of Marketing at University of Leicester
Verifierad e-postadress på leicester.ac.uk
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Success in the management of crowdfunding projects in the creative industries
J Hobbs, G Grigore, M Molesworth
Internet Research 26 (1), 146-166, 2016
2322016
YouTube Beauty Gurus and the emotional labour of tribal entrepreneurship
R Mardon, M Molesworth, G Grigore
Journal of Business Research 92, 443-454, 2018
1182018
The moderating role of corporate reputation and employee-company identification on the work-related outcomes of job insecurity resulting from workforce localization policies
I Ali, M Ali, G Grigore, M Molesworth, Z Jin
Journal of Business Research 117, 825-838, 2020
982020
Cause-related marketing, part of corporate social responsibility and its influence upon consumers' attitude
LD Anghel, GF Grigore, M Roşca
Amfiteatru Economic Journal 13 (29), 72-85, 2011
922011
The impact of corporate social responsibility on employees
A Stancu, GF Grigore, MI Rosca
International Conference on Information and Finance 21, 11-16, 2011
602011
New corporate responsibilities in the digital economy
G Grigore, M Molesworth, R Watkins
Corporate social responsibility in the post-financial crisis era: CSR …, 2017
452017
Corporate social responsibility in the digital age
A Adi
Emerald Group Publishing Limited, 2015
402015
Studying Consumers' Ecological Consciousness–A Comparative Analysis of Romania, Malaysia and Pakistan
J Ahmad, I Ali, GF Grigore, A Stancu
Amfiteatru Economic Journal 14 (31), 84-98, 2012
342012
Communicating CSR on social media: the case of Pfizer’s social media communications in Europe
A Adi, G Grigore
Corporate social responsibility in the digital age 7, 143-163, 2015
332015
Chapter 3 Corporate Social Responsibility and Marketing
GF Grigore
Governance in the business environment, 41-58, 2011
292011
THE ROLE OF CORPORATE SOCIAL RESPONSIBILITY IN BUILDING EMPLOYER'S BRAND.
GF Grigore, A Stancu
Transformations in Business & Economics 10, 2011
252011
Games people play with brands: An application of Transactional Analysis to marketplace relationships
M Molesworth, GF Grigore, R Jenkins
Marketing Theory 18 (1), 121-146, 2018
222018
Drama and discounting in the relational dynamics of corporate social responsibility
G Grigore, M Molesworth, A Vonțea, AH Basnawi, O Celep, SP Jesudoss
Journal of Business Ethics 174, 65-88, 2021
172021
(Un) resolving digital technology paradoxes through the rhetoric of balance
G Grigore, M Molesworth, C Miles, S Glozer
Organization 28 (1), 186-207, 2021
162021
Challenges of integrating CSR into curricula: An analysis of the Romanian educational system
G Florentina Grigore, A Stancu, RM Zaharia
Education and Corporate Social Responsibility International Perspectives …, 2013
142013
University Teachers' Perceptions Towards Teaching Business Ethics
I Ali, GF Grigore, J Ahmad
Procedia-Social and Behavioral Sciences 46, 3637-3641, 2012
132012
Employer branding dimensions: An adapted scale for Eastern Europe
G Grigore, C Chapleo, F Homberg, U Alniacik, A Stancu
Journal of Strategic Marketing 32 (4), 447-466, 2024
122024
Corporate social responsibility in liquid times: The case of Romania
G Grigore, M Molesworth, A Vontea, AH Basnawi, O Celep, SP Jesudoss
Journal of Business Ethics 174 (4), 763-782, 2021
122021
‘I once wore an angry bird T-shirt and went to read Qur’an’: Asymmetrical institutional complexity and emerging consumption practices in Pakistan
S Husain, M Molesworth, G Grigore
Marketing Theory 19 (3), 367-390, 2019
122019
CONSUMERS'PERCEPTIONS TOWARDS CORPORATE SOCIAL RESPONSIBILITY INITIATIVES--A QUALITATIVE APPROACH.
A Stancu, GF Grigore, M Rosca
Transformations in Business & Economics 10, 2011
112011
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Artiklar 1–20