ติดตาม
Dr. Imran Khan
Dr. Imran Khan
Associate Professor, The British University in Dubai
ยืนยันอีเมลแล้วที่ iitr.ernet.in
ชื่อ
อ้างโดย
อ้างโดย
ปี
Customer engagement in the service context: An empirical investigation of the construct, its antecedents and consequences
JU Islam, LD Hollebeek, Z Rahman, I Khan, A Rasool
Journal of Retailing and Consumer Services 50, 277-285, 2019
4132019
Building company reputation and brand equity through CSR: the mediating role of trust
M Fatma, Z Rahman, I Khan
International Journal of Bank Marketing (Scopus, SSCI Index, B category in …, 2015
3582015
The role of customer brand engagement and brand experience in online banking
I Khan, Z Rahman, M Fatma
International Journal of Bank Marketing (Scopus, SSCI Index, B category in …, 2016
3392016
Brand engagement and experience in online services
I Khan, LD Hollebeek, M Fatma, JU Islam, Z Rahman
Journal of Services Marketing 34 (2), 163-175, 2019
2452019
Impact of website attributes on customer engagement in banking: a solicitation of stimulus-organism-response theory
JU Islam, S Shahid, A Rasool, Z Rahman, I Khan, RA Rather
International Journal of Bank Marketing 38 (6), 1279-1303, 2020
2362020
Customer experience and commitment in retailing: Does customer age matter?
I Khan, LD Hollebeek, M Fatma, JU Islam, I Riivits-Arkonsuo
Journal of Retailing and Consumer Services 57 (November), 2020
2212020
Antecedents and outcomes of brand experience: An empirical study
I Khan, M Fatma
Journal of Brand Management (Scopus, SSCI, A category in ABDC) 24 (5), 439-452, 2017
2102017
Brand experience anatomy in retailing: An interpretive structural modeling approach
I Khan, Z Rahman
Journal of Retailing and Consumer Services (Scopus, A category in ABDC) 24 …, 2015
2022015
Multi-item stakeholder based scale to measure CSR in the banking industry
M Fatma, Z Rahman, I Khan
International Strategic Management Review 2 (1), 9-20, 2014
2022014
A review and future directions of brand experience research
I Khan, Z Rahman
International Strategic Management Review 3 (1-2), 1-14, 2015
1962015
Measuring consumer perception of CSR in tourism industry: Scale development and validation
M Fatma, Z Rahman, I Khan
Journal of Hospitality and Tourism Management (Scopus) 27, 39-48, 2016
1922016
Customer service experience in hotel operations: An empirical analysis
I Khan, RJ Garg, Z Rahman
Procedia-Social and Behavioral Sciences 189, 266-274, 2015
1902015
E-tail brand experience’s influence on e-brand trust and e-brand loyalty: The moderating role of gender
I Khan, Z Rahman
International Journal of Retail & Distribution Management (Scopus, ESCI …, 2016
1832016
Do brands’ social media marketing activities matter? A moderation analysis
I Khan
Journal of Retailing and Consumer Services 64, 102794, 2022
1732022
Connecting the Dots between CSR and Brand Loyalty: The Mediating Role of Brand Experience and Brand Trust
I Khan, M Fatma
International Journal of Business Excellence 17 (4), 439-455, 2019
1432019
The effect of CSR engagement on eWOM on social media
M Fatma, A Perez, I Khan, Z Rahman
International Journal of Organizational Analysis 28 (4), 941-956., 2020
1382020
Development of a scale to measure hotel brand experiences
I Khan, Z Rahman
International Journal of Contemporary Hospitality Management (SSCI) 29 (1 …, 2017
1332017
CSR and consumer behavioral responses: The role of Customer company identification
M Fatma, Khan, Imran, Z Rahman
Asia Pacific Journal of Marketing and Logistics 30 (2), 460-477, 2018
1232018
Retail brand experience: scale development and validation
I Khan, Z Rahman
Journal of Product & Brand Management (Scopus, SSCI Index, B category in …, 2016
1102016
Mobile app vs. desktop browser platforms: the relationships among customer engagement, experience, relationship quality and loyalty intention
I Khan, LD Hollebeek, M Fatma, JU Islam, RA Rather, S Shahid, ...
Journal of Marketing Management 39 (3-4), 275-297, 2023
1082023
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บทความ 1–20