ติดตาม
Erasmia Leonidou
Erasmia Leonidou
Lecturer, DEPARTMENT OF COMMUNICATION AND MARKETING, CUT
ยืนยันอีเมลแล้วที่ cut.ac.cy - หน้าแรก
ชื่อ
อ้างโดย
อ้างโดย
ปี
An integrative framework of stakeholder engagement for innovation management and entrepreneurship development
E Leonidou, M Christofi, D Vrontis, A Thrassou
Journal of Business Research 119, 245-258, 2020
4602020
Marketing research on mergers and acquisitions: a systematic review and future directions
M Christofi, E Leonidou, D Vrontis
International Marketing Review, 2017
2242017
Remote working and digital transformation during the COVID-19 pandemic: Economic–financial impacts and psychological drivers for employees
E Battisti, S Alfiero, E Leonidou
Journal of Business Research 150, 38-50, 2022
2222022
Corporate venture capital and CSR performance: An extended resource based view’s perspective
E Battisti, N Nirino, E Leonidou, A Thrassou
Journal of Business Research 139, 1058-1066, 2022
1742022
Customer engagement through choice in cause-related marketing: A potential for global competitiveness
M Christofi, D Vrontis, E Leonidou, A Thrassou
International Marketing Review 37 (4), 621-650, 2020
1572020
Innovation and cause-related marketing success: a conceptual framework and propositions
M Christofi, E Leonidou, D Vrontis, P Kitchen, I Papasolomou
Journal of Services Marketing, 2015
1142015
Cause–related marketing, product innovation and extraordinary sustainable leadership: the root towards sustainability
M Christofi, E Leonidou, D Vrontis
Global Business and Economics Review 17 (1), 93-111, 2015
612015
Product innovation and cause-related marketing success: A conceptual framework and a research agenda
M Christofi, D Vrontis, E Leonidou
Marketing Intelligence & Planning 32 (2), 174-189, 2014
542014
Cause-related marketing and strategic agility: an integrated framework for gaining the competitive advantage
M Christofi, HR Kaufmann, D Vrontis, E Leonidou
World Review of Entrepreneurship, Management and Sustainable Development 9 …, 2013
472013
Cause-related marketing and service innovation in emerging country healthcare: Role of service flexibility and service climate
P Kumar, SK Singh, V Pereira, E Leonidou
International Marketing Review, 2020
372020
Corporate social responsibility in family firms: Can corporate communication affect CSR performance?
E Battisti, N Nirino, E Leonidou, A Salvi
Journal of Business Research 162, 113865, 2023
362023
International marketing studies in banking and finance: a comprehensive review and integrative framework
E Battisti, EA Graziano, E Leonidou, I Stylianou, V Pereira
International Marketing Review 38 (5), 1047-1081, 2021
342021
Non-financial reporting and company financial performance: a systematic literature review and integrated framework
C Crous, E Battisti, E Leonidou
EuroMed Journal of Business 17 (4), 652-676, 2022
332022
Intercultural service encounters: a systematic review and a conceptual framework on trust development
D Vrontis, E Leonidou, M Christofi, R Kaufmann Hans, PJ Kitchen
EuroMed Journal of Business 16 (3), 306-323, 2021
282021
Emotional intelligence and perceived negative emotions in intercultural service encounters: building and utilizing knowledge in the banking sector
A Thrassou, G Santoro, E Leonidou, D Vrontis, M Christofi
European Business Review, 2020
242020
eSport in the digital era: Exploring the moderating role of perceived usefulness on financial behavioural aspects within reward-crowdfunding
C Giachino, N Nirino, E Leonidou, L Glyptis
Journal of Business Research 155, 113416, 2023
162023
How does quality-dominant logic ensure marketing analytics success and tackle business failure in industrial markets?
S Akter, MA Hossain, SY Tarba, E Leonidou
Industrial Marketing Management 109, 44-57, 2023
92023
Mergers and acquisitions and environmental conditions: a systematic literature review to investigate their linkage
E Battisti, N Nirino, E Leonidou, A Thrassou, D Vrontis
Management Research Review 47 (2), 226-244, 2024
42024
INTER-CULTURAL COMPETENCE AS A KEY SUCCESS FACTOR FOR SALES PERFORMACE OF FRONT LINE EMPLOYEES: THE CASE OF THE BANKING INDUSTRY IN CYPRUS
L Erasmia, HR Kaufmann
4th Annual EuroMed Conference of the EuroMed Academy of Business, 2011
22011
Converging on a new theoretical foundation for marketing research and air transport: research evolution from 1977 to 2022 and an agenda for future inquiry
E Leonidou
Global Marketing Conference, 2023
2023
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บทความ 1–20