ติดตาม
Sanjit K. Roy
Sanjit K. Roy
Professor of Marketing and Service Science, Edith Cowan University
ยืนยันอีเมลแล้วที่ ecu.edu.au
ชื่อ
อ้างโดย
อ้างโดย
ปี
Generic technology‐based service quality dimensions in banking: Impact on customer satisfaction and loyalty
S Ganguli, SK Roy
International journal of bank marketing 29 (2), 168-189, 2011
6922011
Constituents and consequences of smart customer experience in retailing
SK Roy, MS Balaji, S Sadeque, B Nguyen, TC Melewar
Technological Forecasting and Social Change 124, 257-270, 2017
4742017
Value co-creation with Internet of things technology in the retail industry
MS Balaji, SK Roy
Journal of Marketing Management 33 (1-2), 7-31, 2017
4652017
Predictors of customer acceptance of and resistance to smart technologies in the retail sector
SK Roy, MS Balaji, A Quazi, M Quaddus
Journal of Retailing and Consumer Services 42, 147-160, 2018
4052018
Service quality and customer satisfaction: An empirical investigation in Indian mobile Telecommunications services
A Eshghi, SK Roy, S Ganguli
Marketing management journal 18 (2), 119-144, 2008
4052008
Antecedents and consequences of brand love
SK Roy, A Eshghi, A Sarkar
Journal of Brand Management 20, 325-332, 2013
3882013
Customer engagement behaviors: The role of service convenience, fairness and quality
SK Roy, V Shekhar, WM Lassar, T Chen
Journal of Retailing and Consumer Services 44, 293-304, 2018
3852018
Antecedents and consequences of university brand identification
MS Balaji, SK Roy, S Sadeque
Journal of Business Research 69 (8), 3023-3032, 2016
2712016
Internet uses and gratifications: A survey in the Indian context
SK Roy
Computers in human behavior 25 (4), 878-886, 2009
2572009
Customer engagement behavior in individualistic and collectivistic markets
RR S K Roy, M S Balaji, Geoff Soutar, Walfried Lassar
Journal of Business Research 86 (May), 281-290, 2018
2282018
The mediating impact of stickiness and loyalty on word-of-mouth promotion of retail websites: A consumer perspective
S Kumar Roy, W M. Lassar, G T. Butaney
European Journal of Marketing 48 (9/10), 1828-1849, 2014
2142014
Service quality dimensions of hybrid services
S Ganguli, SK Roy
Managing service quality: An international journal 20 (5), 404-424, 2010
1912010
Predicting Internet banking adoption in India: A perceived risk perspective
SK Roy, MS Balaji, A Kesharwani, H Sekhon
Journal of Strategic Marketing 25 (5-6), 418-438, 2017
1862017
Identifying the dimensions of attractiveness of an employer brand in the Indian context
SK Roy
South Asian Journal of Management 15 (4), 110-130, 2008
1852008
Customers’ emotion regulation strategies in service failure encounters
MS Balaji, SK Roy, A Quazi
European Journal of Marketing 51 (5/6), 960-982, 2017
1692017
The rise of smart consumers: role of smart servicescape and smart consumer experience co-creation
SK Roy, G Singh, M Hope, B Nguyen, P Harrigan
Journal of Marketing Management 35 (15-16), 1480-1513, 2019
1652019
Value co-creation through social innovation: A study of sustainable strategic alliance in telecommunication and financial services sectors in Bangladesh
MMK Mujahid Mohiuddin Babu, Bidit L.Dey, Mizan Rahman, Sanjit K. Roy ...
Industrial Marketing Management 89 (August), 13-27, 2020
1542020
The role of social media in the engagement and information processes of social CRM
P Harrigan, MP Miles, YulinFang, SK Roy
International Journal of Information Management 54 (October), 2020
1522020
Exploring customer experience, commitment, and engagement behaviours
SK Roy, RL Gruner, J Guo
Journal of Strategic Marketing 30 (1), 45-68, 2022
1352022
Internet entrepreneurship and “the sharing of information” in an Internet-of-Things context: The role of interactivity, stickiness, e-satisfaction and word-of-mouth in online …
X Yu, SK Roy, A Quazi, B Nguyen, Y Han
Internet Research 27 (1), 74-96, 2017
1302017
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บทความ 1–20