ติดตาม
Mahmoud (Mahmood) Mohammadian Ph.d
Mahmoud (Mahmood) Mohammadian Ph.d
Associate Professor of Marketing
ยืนยันอีเมลแล้วที่ atu.ac.ir
ชื่อ
อ้างโดย
อ้างโดย
ปี
Identify the success factors of social media (marketing perspective)
M Mohammadian, M Mohammadreza
International Business and Management 4 (2), 58-66, 2012
1062012
The impact of marketing mix on attracting audiences to the cinema
M Mohammadian, ES Habibi
International Business and Management 5 (1), 99-106, 2012
522012
Investigating the effect of emotional attachment between the consumer and the retailer on the purchase intention
M Mohammadian, M Khajeh Dehdashti
Business Management Explorations 15 (8), 39-58, 2016
302016
RFM-Based customer segmentation as an elaborative analytical tool for enriching the creation of sales and trade marketing strategies
M Mohammadian, I Makhani
International academic journal of accounting and financial management 3 (6 …, 2016
282016
Identifying the factors influencing the feeling of love toward a brand: the Adidas case
M Mohammadian, Y Karimpour
NATIONALPARK-FORSCHUNG IN DER SCHWEIZ (Switzerland Research Park Journal …, 2014
242014
Exploring the effective factors on consumers’ attitude and green purchase intention
M Mohammadian, G Bakhshandeh
Management Studies in Development and Evolution 23 (75), 39-68, 2014
152014
The impact of export market orientation and competitive advantage on export performance (case study: The Study of Exemplary Exporters of Iran Selected in 2012
M Mohammadian, M Allahverdi, A Salimi
Journal of business management 5 (4), 61-78, 2013
142013
The relationship between psychological factors, injunctive norms and green consumer behavior
M Mohammadian, A Khataei
Journal of Business Management 3 (1), 143-302, 2011
122011
Selection of Internet of things (IOT) applications in education industry using the Best-Worst Multi-Criteria Decision-Making Method
M Mohammadian, M Sedighi, M Serkani
Technology of Education Journal (TEJ) 16 (2), 363-386, 2022
112022
ٍEvaluating Advertizing Effectiveness of Parsian Bank and Identifying the Factors with Most Influence on Its Improvement in the City of Tehran
A Rabiee, M Mohammadian, B Baradaran Jamili
New Marketing Research Journal 1 (2), 17-40, 2011
92011
The effect of consumer-retailing emotional attachment on purchase intention
M MOHAMMADIAN, DM KHAJEH
JOURNAL OF BUSINESS ADMINISTRATION RESEARCH 8 (15), 39-58, 2016
82016
Influential factors in customer’s brand image of the sponsor
M Mohammadian, N Rahimipour
International business and management 5 (1), 43-51, 2012
72012
Evaluation of Parsian Bank Effectiveness and Identification of the Most Important Factor in
A Rabiei, M Mohammadian, B Baradaran Jamili
72011
Relationship between psycho-social and behavior of pro-environmental consumers
M Mohammadian, A Khetaee
Commercial Management Journal 3 (7), 143-160, 2009
72009
The impact of eWOM on purchase intention: the role of subjective norms, brand attitude and pester power
F Gohar, M Mohammadian, P Seyyedi
J. Crit. Rev 7, 17, 2020
62020
Analysis of the role of passive defense in Tabriz with crisis management approach
M Mohammadian, SA Hosieni, M Hajiaghaei Kamrani
Islamic Azad University, Marvdasht Branch 9 (35), 69-82, 2019
6*2019
Identifying the social responsibility requirements of FMCG producers in the field of marketing
M Mohammadian, Z Dehdashti Shahrokh, A Khanlari, B Zohuri
Journal of Business Management Perspective 15 (28), 27-43, 2016
62016
Determining the impact of the management of market orientation dimensions on the performance of organic food production industries in Iran
MA Dadashi, M Mohammadian, Z Dehdashti Shahrokh, V Khashe’ie
Public Management Researches 10 (35), 267-297, 2017
52017
Marketing strategies for organic products in iran
M Mohammadian, MA Dadashi
INTERNATIONAL JOURNAL OF AGRICULTURAL MANAGEMENT AND DEVELOPMENT (IJAMAD) 6 …, 2016
52016
Customer experience modeling with theme analysis; In line with customer management in the automotive industry
Z Dehdashti Shahrikh, V Nasehifar, M Mohammadian, M Kiaei
Consumer behavior studies journal 9 (4), 23-43, 2023
42023
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บทความ 1–20