ติดตาม
Jussara da Silva Teixeira Cucato
Jussara da Silva Teixeira Cucato
ยืนยันอีเมลแล้วที่ acad.espm.br - หน้าแรก
ชื่อ
อ้างโดย
อ้างโดย
ปี
Xenocentrism, ethnocentrism, and global culture influence on consumer preference for global and local brands
JST Cucato, FS Bizarrias, VI Strehlau, T Rocha, D Silva
Journal of International Consumer Marketing 35 (3), 351-366, 2023
112023
O comportamento do consumidor de alimentos funcionais
GFR Da Cruz, MCO Ferreira, JG Da Silva, JST Cucato
Proceedings of the VI Simpósio Internacional de Gestão de Projetos, Inovação …, 2017
92017
Segmentation Based on Personal and Spiritual Life Balance During Covid-19, and Its Relations with Materialism, Frugality, Well-Being, and Positive Emotions
J Cucato, FS Bizarrias, JG da Silva, MCO Ferreira
Journal of Lifestyle and SDGs Review 2, e01569-e01569, 2022
62022
O papel da educação financeira no endividamento: estudo de servidores de uma instituição pública de ensino do estado de São Paulo
GM dos Santos, MCO Ferreira, FS Bizarrias, JST Cucato, JG da Silva
Revista de Administração de Roraima-RARR 10 (1), 1-21, 2020
62020
O marketing verde e sua influência sobre o consumo consciente
MC Moreira, MCO Ferreira, FS Bizarrias, JDST Cucato, JG Da Silva
Journal of urban technology and sustainability 6 (1), e59-e59, 2023
52023
Relationship and search for discounts, and their effects on loyalty and e-commerce, when mediated by satisfaction and trust
FS Bizarrias, JST Cucato, VI Strehlau, MCO Ferreira, JG da Silva
International Journal of Professional Business Review 4 (2), 51, 2019
52019
Necessidade de toque na intenção de compras online
JST Cucato, FS Bizarrias, VI Strehlau, MC Oliveira
Retail Management Review 1 (1), e3-e3, 2021
42021
The influence of perceptions of other consumers on consumer responses and the mediation of crowding tolerance: a study on tourism, hotels and the Olympics
JDST Cucato, FS Bizarrias, JGD Silva, AT Urdan
International Journal of Leisure and Tourism Marketing 6 (1), 4-22, 2018
42018
Valor da marca ou descontos-A intenção de compra do consumidor sob a influência moderadora da percepção de crise político-econômica Brand value or discounts-the consumer …
FS Bizarrias, MCO Ferreira, JG da Silva, J da Silva, T Cucato
PMKT 10 (3), 310-325, 2017
42017
Can Individuals with Power Distance Consume Luxury? A Model for Inclusion Through Social Capital and Social Approval
FS Bizarrias, JST Cucato, VI Strehlau, S Strehlau
Global Business Review, 09721509221145830, 2023
32023
Investigating global brand preference bias among low-status consumers: a study on the mechanisms of its accentuation and mitigation
FS Bizarrias, VI Strehlau, JST Cucato, SG Moraes, S Strehlau
ReMark-Revista Brasileira de Marketing 23 (1), 41-71, 2024
22024
Compreendendo perfis de preferência por produtos sustentáveis: a influência condicional do ceticismo a partir do capital social
FS Bizarrias, JST Cucato, VI Strehlau, CK Takahashi, RB Gonçalves
ReMark-Revista Brasileira de Marketing 21 (2), 292-366, 2022
22022
Understanding profiles of preference for sustainable products: The conditional influence of skepticism from social capital
FS Bizarrias, JST Cucato, VI Strehlau, CK Takahashi, RB Gonçalves
REMark 21 (2), 292, 2022
22022
Intention to buy sustainable products based on consumer's information and perceptions about “green”: The mediating role of attitudes
FS Bizarrias, JN Santos, MCO Ferreira, J Cucato, JG Da Silva
Environment and Social Psychology 4 (2), 1-11, 2019
22019
Conditional effects of consumer-brand relationships on admired and non-admired brands, and its impact on schadenfreude
FS Bizarrias, JST Cucato, S Strehlau, VI Strehlau
International Journal of Scientific Management and Tourism 9 (2), 829-849, 2023
12023
Segmentação baseada no equilíbrio de vida pessoal e espiritual durante a covid-19, e suas relações com materialismo, frugalidade, bem-estar e emoções positivas
J Cucato, FS Bizarrias, JG Silva, MC de Oliveira Ferreira
Journal of Sustainable Competitive Intelligence 12 (1), e0417-e0417, 2022
12022
Social capital scale: Development and validation from the specific domain of consumer behavior, and consumer profiles.
J Cucato, V Iara Strehlau, F Santino Bizarrias
Teoria e Prática em Administração 12 (2), 2022
12022
A eficiência técnica nos investimentos no setor de saúde: um estudo na Região Metropolitana do Vale do Paraíba e Litoral Norte de São Paulo
AAF Silva, MCO Ferreira, JST Cucato, JG da Silva
Revista Inovação, Projetos e Tecnologias 8 (2), 270-285, 2020
12020
Percepção de luxo na Classe C versus classe alta. O papel da identidade e autoestima
MRK DOS SANTOS, MCO FERREIRA, FS BIZARRIAS, JST Cucato, ...
Revista de Administração Unimep 18 (2), 236-256, 2020
12020
Influência do consumidor infantil no processo de compra familiar
MCO Ferreira, MF Silva, JG Silva, JST Cucato, FS Bizarrias
Anais do Congresso Internacional de Administração, 13-17, 2018
12018
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บทความ 1–20