Are we in right path for mediation analysis? Reviewing the literature and proposing robust guidelines SM Rasoolimanesh, M Wang, JL Roldan, P Kunasekaran Journal of Hospitality and Tourism Management 48, 395-405, 2021 | 152 | 2021 |
Measuring sustainable indigenous tourism indicators: A case of Mah Meri ethnic group in Carey Island, Malaysia P Kunasekaran, SS Gill, S Ramachandran, A Shuib, T Baum, ... Sustainability 9 (7), 1256, 2017 | 91 | 2017 |
Development of farmers’ perception scale on agro tourism in Cameron Highlands, Malaysia P Kunasekaran, S Ramachandran, MR Yacob, A Shuib World Applied Sciences Journal 12 (10-18), 2011 | 83 | 2011 |
Role of smart technology use behaviour in enhancing tourist revisit intention: the theory of planned behaviour perspective K Zheng, J Kumar, P Kunasekaran, M Valeri European Journal of Innovation Management 27 (3), 872-893, 2022 | 71 | 2022 |
A critical review of moderation analysis in tourism and hospitality research toward robust guidelines SM Rasoolimanesh, M Wang, J Mikulić, P Kunasekaran International Journal of Contemporary Hospitality Management 33 (12), 4311-4333, 2021 | 64 | 2021 |
Conceptualizing environmental literacy and factors affecting pro-environmental behaviour CA Wong, SHM Afandi, S Ramachandran, P Kunasekaran, JKL Chan International Journal of Business and Society 19 (S1), 128-139, 2018 | 56 | 2018 |
Tourism as a poverty eradication tool for rural areas in Selangor, Malaysia K Ravindra, SS Gill, P Kunasekaran Global Journal of Human-Social Science Research 12 (7), 2012 | 47* | 2012 |
What influences people’s willingness to receive the COVID-19 vaccine for international travel? M Wang, P Kunasekaran, SM Rasoolimanesh Current Issues in Tourism 25 (2), 192-197, 2022 | 43 | 2022 |
Culture as an indigenous tourism product of Mah Meri community in Malaysia P Kunasekaran, SS Gill, AT Talib, MR Redzuan Life Science Journal 10 (3), 1600-1604, 2013 | 42 | 2013 |
Enhancing local community participation towards heritage tourism in Taiping, Malaysia: Application of the Motivation-Opportunity-Ability (MOA) model P Kunasekaran, S Mostafa Rasoolimanesh, M Wang, NA Ragavan, ... Journal of Heritage Tourism 17 (4), 465-484, 2022 | 38 | 2022 |
A review of social entrepreneurship research in tourism: knowledge map, operational experiences, and roadmaps M Wang, SM Rasoolimanesh, P Kunasekaran Journal of Sustainable Tourism 30 (8), 1777-1798, 2022 | 34 | 2022 |
Religious tolerance: The key between one ASEAN one community AT Talib, SS Gill, RM Kawangit, P Kunasekaran, UPM Serdang Life Science Journal 10 (4), 1382-1385, 2013 | 25 | 2013 |
Integration of augmented reality (AR) and virtual reality (VR) as marketing communications channels in the hospitality and tourism service sector K Balasubramanian, P Kunasekaran, R Konar, AM Sakkthivel Marketing Communications and Brand Development in Emerging Markets Volume II …, 2022 | 22 | 2022 |
Impacts of ecotourism development in Tasik Kenyir on the quality of life as perceived by the local community. SM Adam, A Shuib, S Ramachandran, P Kunasekaran | 21 | 2019 |
Factors affecting farmers’ agro tourism involvement in Cameron Highlands, Pahang P Kunasekaran, S Ramachandran, Z Samdin, K Awang OIDA International Journal of Sustainable Development 4 (1), 83-90, 2012 | 19 | 2012 |
ADVENTURE TOURISM IN KAMPAR, MALAYSIA: PROFILE AND VISIT CHARACTERISTICS OF DOMESTIC VISITORS. Z Mohamed, SHM Afandi, S Ramachandran, A Shuib, P Kunasekaran International Journal of Business & Society 19, 2018 | 18 | 2018 |
Understanding over-ordering behaviour in social dining: Integrating mass media exposure and sense of ‘Mianzi’into the Norm Activation Model M Wang, SM Rasoolimanesh, P Kunasekaran, Y Zhao The Service Industries Journal 44 (13-14), 1018-1037, 2024 | 17 | 2024 |
Conceptualizing inclusive learning and development: A framework towards entrepreneurial competency practices for sustainability N Chander, ML Siow, S Ramachandran, P Kunasekaran, ... Sustainability 12 (17), 6905, 2020 | 16 | 2020 |
The customer satisfaction status towards core governmental services in Malaysia M Selvanathan, S Selladurai, SS Gill, P Kunasekaran, PJ Tan International Journal of Business and Management 11 (5), 211, 2016 | 16 | 2016 |
Digital divide: An inquiry on the native communities of Sabah YX Fang, SS Gill, P Kunasekaran, MR Rosnon, AT Talib, A Abd Aziz Societies 12 (6), 148, 2022 | 15 | 2022 |