| Neuromarketing and consumer neuroscience: current understanding and the way forward S Agarwal, T Dutta Decision 42 (4), 457-462, 2015 | 198 | 2015 |
| Linking employee loyalty with job satisfaction using PLS–SEM modelling S Dhir, T Dutta, P Ghosh Personnel Review 49 (8), 1695-1711, 2020 | 166 | 2020 |
| Total rewards to enhance employees’ intention to stay: does perception of justice play any role? A Rai, P Ghosh, T Dutta Evidence-based HRM: a Global Forum for Empirical Scholarship 7 (3), 262-280, 2019 | 79 | 2019 |
| Examining the Impact of e-Retailing Convenience Dimensions on Behavioral Intention: The Mediating Role of Satisfaction R Kumar, A Sachan, T Dutta Journal of Internet Commerce 19 (4), 466-494, 2020 | 59 | 2020 |
| Quality of life of HIV-infected people across different stages of infection Y Rai, T Dutta, AK Gulati Journal of Happiness Studies 11, 61-69, 2010 | 59 | 2010 |
| Employee Loyalty: Measurement and Validation T Dutta, S Dhir Global Business Review, 0972150921990809, 2021 | 56 | 2021 |
| Left handedness: Facts and figures across cultures MK Mandal, T Dutta Psychology and developing societies 13 (2), 173-191, 2001 | 49 | 2001 |
| Linking supervisor-support, person-job fit and person-organization fit to company value S Dhir, T Dutta Journal of Indian Business Research 12 (4), 549-561, 2020 | 47 | 2020 |
| A content adequate five-dimensional Entrepreneurial Orientation scale K Saha, R Kumar, SK Dutta, T Dutta Journal of Business Venturing Insights 8, 41-49, 2017 | 45 | 2017 |
| Is management education preparing future leaders for sustainable business? GM Marathe, T Dutta, S Kundu International Journal of Sustainability in Higher Education, 2020 | 39 | 2020 |
| Neuromarketing in India: Understanding the Indian Consumer T Dutta, MK Mandal Routledge, 2018 | 33 | 2018 |
| Turnover intention among liquid knowledge workers: a study of Indian insurance professionals P Ghosh, G Goel, T Dutta, R Singh Journal of Global Operations and Strategic Sourcing 12 (2), 288-309, 2019 | 32 | 2019 |
| Auxiliary flexibility in healthcare delivery system: An integrative framework and implications P Kumar, S Bera, T Dutta, S Chakraborty Global Journal of Flexible Systems Management 19 (2), 173-186, 2018 | 29 | 2018 |
| An empirical study of factors influencing training transfer in the management training intervention Y Yaqub, AK Singh, T Dutta Journal of Workplace Learning 33 (5), 361-374, 2021 | 24 | 2021 |
| Visual-field superiority as a function of stimulus type and content T Dutta, MK Mandal International journal of neuroscience 112 (8), 945-952, 2002 | 24 | 2002 |
| Neuromarketing and consumer neuroscience: current understanding and the way forward. Decision 42 (4), 457-462 S Agarwal, T Dutta | 21 | 2015 |
| Embracing flexibility post-COVID-19: A systematic review of flexible working arrangements using the SCM-TBFO Framework V Vohra, S Singh, T Dutta Global Journal of Flexible Systems Management 25 (1), 1-26, 2024 | 18 | 2024 |
| Hand preference and accidents in India T Dutta, MK Mandal Laterality 11 (4), 368-372, 2006 | 15 | 2006 |
| Side bias and accidents in Japan and India Y Ida, T Dutta, MK Mandal International journal of neuroscience 111 (1-2), 89-98, 2001 | 14 | 2001 |
| Gratitude as a mechanism to form high-quality connections at work: impact on job performance R Chhajer, T Dutta International Journal of Indian Culture and Business Management 22 (1), 1-18, 2021 | 12 | 2021 |
