| When more likes is not better: the consequences of high and low likes-to-followers ratios for perceived account credibility and social media marketing effectiveness ELE De Vries Marketing Letters 30 (3), 275-291, 2019 | 107 | 2019 |
| Small but Sincere: How Firm Size and Gratitude Determine the Effectiveness of Cause Marketing Campaigns ELE De Vries, LC Duque Journal of Retailing, 2018 | 64 | 2018 |
| Go local or go global: how local brands promote buying impulsivity ELE De Vries, BM Fennis International Marketing Review 37 (1), 1-28, 2019 | 52 | 2019 |
| Friends with Benefits: Behavioral and fMRI Studies on the Effect of Friendship Reminders on Self-Control for Compulsive and Non-Compulsive Buyers ELE De Vries, BM Fennis, TH Bijmolt, GJ Ter Horst, JBC Marsman International Journal of Research in Marketing 35 (2), 336-358, 2018 | 27 | 2018 |
| The effectiveness of random discounts for migrating customers to the mobile channel ELE De Vries, S Zhang Journal of Business Research 110, 272-281, 2020 | 17 | 2020 |
| Friend-shield protection from the crowd: How friendship makes people feel invulnerable to COVID-19. ELE De Vries, HC Lee Journal of Experimental Psychology: Applied 28 (4), 794, 2022 | 16 | 2022 |
| The mere possession effect of shareable digital coupons: The mediating role of anticipated self‐enhancement S Zhang, ELE De Vries, A Ding Journal of Consumer Behaviour 22 (1), 122-134, 2023 | 7 | 2023 |
| Small But Moral: the Impact of Firm Size and Gratitude on the Effectiveness of Cause-Marketing Campaigns E de Vries, L Rodriguez-Solis ACR Latin American Advances, 2017 | 2 | 2017 |
| With a little help from my friends: Friends reduce excessive consumption by promoting self-control E de Vries, D Trampe, B Fennis Advances in consumer research, 719-720, 2011 | 1 | 2011 |
| Balancing generosity with profitability: The role of relative market price and value perceptions in crypto philanthropy HC Lee, ELE De Vries, R Hosseini International Journal of Research in Marketing, 2025 | | 2025 |
| Friend-shield protection from the crowd: how close friendships make us seem invulnerable to Covid-19 E De Vries, HJ Lee American Psychological Association, 2022 | | 2022 |
| Strikes Against Emerging Competition: Respecting Consumers' Needs and Gaining Their Hearts HC Lee, E De Vries Advances in Consumer Research 49, 217-218, 2021 | | 2021 |
| The Impact of Firm Size and Gratitude on the Effectiveness of Cause Marketing Campaigns: An Abstract ELE De Vries, LC Duque Finding New Ways to Engage and Satisfy Global Customers: Proceedings of the …, 2019 | | 2019 |
| Small but Sincere: The Impact of Firm Size and Gratitude on the Effectiveness of Cause-Marketing Campaigns ELE De Vries, LC Duque Advances in Consumer Research 46, 827-828, 2018 | | 2018 |
| Small but Sincere: How Firm Size and Gratitude Determine the Effectiveness of Cause Marketing Campaigns. Journal of Retailing, 94 (4), pp. 352-363. ELE De Vries, LC Duque | | 2018 |
| Seduced at the Movies: Interactive Cinema Advertising Enhances Advertising Effectiveness by Lowering Construal Level for High-Involved Consumers ELE de Vries, N Lado Creating Marketing Magic and Innovative Future Marketing Trends: Proceedings …, 2017 | | 2017 |
| To Share or Not to Share: Coupon-sharing as a Way to Increase Expenditures of Face Concerned Consumers. E de Vries, S Zhang Advances in Consumer Research 44, 2016 | | 2016 |
| Consumed with consumption: The impact of friendship on consumer self-control ELE de Vries | | 2013 |
| Consumed with Consumption: The Impact of Friendship on Consumer Self-control; Thesis in Economics and Business ELE De Vries University of Groningen, The Netherlands, ISBN: 978-90-367-6339-4, 2013 | | 2013 |
| Friends show the forest beyond the trees: friendship enhances consumer self-control by facilitating global processing E de Vries, D Trampe, B Fennis Advances in consumer research, 633-634, 2012 | | 2012 |
