Theo dõi
Deepti Wadera
Deepti Wadera
Professor,Marketing,GD Goenka University
Email được xác minh tại gdgu.org
Tiêu đề
Trích dẫn bởi
Trích dẫn bởi
Năm
Purchase intention survey of millennials towards online fashion stores
RS Sethi, J Kaur, D Wadera
Academy of Marketing Studies Journal 22 (1), 1-16, 2018
1092018
Sustainable consumption practices in Indian households: A saga of environment management linked to Indian ethos and generational differences
J Kaur, E Mogaji, D Wadera, S Gupta
Society and Business Review 17 (3), 441-468, 2022
602022
Impulsive buying behavior in online fashion apparel shopping: An investigation of the influence of the internal and external factors among Indian shoppers
D Wadera, V Sharma
South Asian Journal of Management 25 (3), 55, 2018
492018
Impact of cause-affinity and CSR fit on consumer purchase intention
S Sen Gupta, D Wadera
Society and Business Review 16 (1), 26-50, 2021
302021
Health tourism in India growth and opportunities
J Kaur, G Hari Sundar, D Vaidya, S Bhargava
Indian Institute of Management Kozhikode, 2007
292007
Tomeito or Tomahto: Exploring consumer's accent and their engagement with artificially intelligent interactive voice assistants
PK Sattarapu, D Wadera, NP Nguyen, J Kaur, S Kaur, E Mogaji
Journal of Consumer Behaviour 23 (2), 278-298, 2024
212024
Comparing sustainability practices in luxury brands: A conceptual model
D Wadera, J Kaur
Journal of Asia Entrepreneurship and Sustainability 15 (3), 151-194, 2019
152019
Consumer understanding of corporate social responsibility dimensions: an application of CSR pyramid model in Indian context
SS Gupta, D Wadera
International Journal of Indian Culture and Business Management 22 (1), 110-136, 2021
122021
A review of chatbots adoption from the consumer’s perspectives
M Ambawat, D Wadera
Journal of the Gujarat Research Society 21 (11), 11, 2019
82019
Affiliate marketing strategy of Amazon India
J Kaur, D Wadera
Driving traffic and customer activity through affiliate marketing, 33-50, 2018
82018
A review of consumers’ attitudes towards chatbots adoption
M Ambawat, D Wadera
International Journal of Science Technology and Management 8 (8), 15-23, 2019
52019
Awareness and understanding of corporate social responsibility (CSR) among Indian consumers
SS Gupta, D Wadera
Int. J. Res. Anal. Rev 6 (2), 570-587, 2019
42019
A review paper of consumer behaviour on chatbot adoption
M Ambawat, D Wadera
Bharatiya Vidya Bhavan’susha And Lakshmi Mittal Institute Of Management 5 (2 …, 2020
32020
Digital transformation of human resources communication: a comprehensive review
S Sachdeva, D Wadera
Journal of Philanthropy and Marketing 3 (1), 499-514, 2023
22023
Voice Engagement Leading to Business Intelligence: A Systematic Review and Agenda for Future Research
PK Sattarapu, D Wadera, J Kaur
International Journal of Business Intelligence Research (IJBIR) 12 (2), 1-23, 2021
12021
The Role of Digital Communication in HR Department
S Sachdeva, D Wadera
Bharatiya Vidya Bhavan’s Usha and Lakshmi Mittal Institute of Management 6 …, 2021
2021
Table of Content Volume XV, Issue 3, December 2019
K Kumar, TP Singh, U Khandelwal, M Arora, GN Patel, D Wadera, J Kaur, ...
2019
Revisiting The Indian Ethos of Reuse of garments in Indian households–A comparative analysis of Generation X and Z
J Kaur, D Wadera
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