| Improving customer satisfaction through digital marketing in the Nigerian deposit money banks A Onobrakpeya, A Mac-Attama Open Access International Journal of Science and Engineering 2 (7), 15-24, 2017 | 31 | 2017 |
| Improving service delivery through information and communication technology in the Nigerian manufacturing industry PE Onobrakpeya, A. S., Nana, O. G. & Odu Apeejay-Journal of Management Sciences and Technology 5 (2), 61-84, 2018 | 23 | 2018 |
| Assessing the effect of direct selling strategies on customer loyalty in the Nigerian commercial banks EAC Solomon, OA Stanley, AO Ufuoma, OE Success Social Science Learning Education Journal 2 (03), 2017 | 8 | 2017 |
| Effects of content marketing strategy on customer-based brand equity of hotels in South-South Nigeria SA Onobrakpeya, GE Ugwuonah Innovations 73 (3), 677-695, 2023 | 3 | 2023 |
| Evaluating the effect of viral marketing on customer brand equity: an empirical evidence AP Olannye, AS Onobrakpeya Nigerian Journal of Management Sciences Vol 6 (1), 2017 | 3 | 2017 |
| Sustainable Production Strategy and Product Availability: A Study of Unilever Nigeria PLC AO Stanley, EA Ovie, BA Ughovero, CT Ijoyah Lafia Journal of Economics and Management Sciences 7, 44-65, 2022 | 2 | 2022 |
| Enhancing customer retention with interpersonal relationship strategies in the Nigerian deposit money banks AS Onobrakpeya Journal of Management Sciences and Technology, 31 (2), 127 145, 2018 | 2 | 2018 |
| High-tech marketing and sustainable competitive advantage in the Nigerian smartphone industry AS Onobrakpeya, A Stanley Open Access International of Science and Engineering 1 (2), 16-26, 2016 | 2 | 2016 |
| Growth hacking dimensions: a key to unlocking competitive advantage in Nigeria’s fintech industry SA Onobrakpeya Nigerian Journal of Management Sciences Vol 25 (2), 2024 | 1 | 2024 |
| Effect of brand storytelling on customer retention in non-alcoholic beverage industry in Delta State, Nigeria SA Onobrakpeya, OC Okechukwu Lafia Journal of Economics and Management Sciences 9 (1), 153-181, 2024 | 1 | 2024 |
| Effects of Strategic Marketing Ambidexterity on Sustainable Competitive Advantage: A Survey of Small and Medium-Size Denterprises in Delta State, Nigeria S Onobrakpeya, O Okechukwu, A Onyeabor Innovations 73, 2023 | 1 | 2023 |
| TRADE FAIRS AND MARKETING PERFORMANCE IN THE NIGERIAN MANUFACTURING INDUSTRY AEN EGBULE A. C. SOLOMON1, ONOBRAKPEYA AKPEVWE STANLEY2, OBIEZE EWERE SUCCESS3 Platinum Research Journal of Business Management 1 (3), 15-23, 2017 | 1 | 2017 |
| DIGITAL TRANSFORMATION AND BUSINESS MODEL INNOVATION: INSIGHTS FROM MULTINATIONAL COMPANIES IN SOUTH-SOUTH NIGERIA PU Omodafe, SA Onobrakpeya African Journal of Social and Behavioural Sciences 14 (8), 2024 | | 2024 |
| INTERNATIONAL JOURNAL OF MANAGEMENT AND DEVELOPMENT STUDIES (IJMDS) ITRPDI Taiwo, FTAFT Adejoke, AJAPDA John, OSAPDO Sunday, ... INTERNATIONAL JOURNAL OF MANAGEMENT AND DEVELOPMENT STUDIES (IJMDS) 4 (1), 2024 | | 2024 |
| ASSESSING THE EFFECT OF ENTREPRENEURIAL MARKETING STRATEGIES ON CUSTOMERS’PATRONAGE OF RESTAURANTS IN DELTA STATE, NIGERIA SA ONOBRAKPEYA JOURNAL OF ECONOMICS AND ALLIED RESEARCH (JEAR), 150, 2024 | | 2024 |
| EFFECT OF CAUSE-RELATED MARKETING CAMPAIGN ON BRAND IMAGE OF NON-ALCOHOLIC BEVERAGE COMPANIES IN NIGERIA SA Onobrakpeya, TJP Bayagbon African Journal of Social and Behavioural Sciences 14 (1), 2024 | | 2024 |
| ELECTRONIC WORD-OF-MOUTH AND CUSTOMER PURCHASE INTENTION FOR HOTEL SERVICES IN DELTA STATE, NIGERIA SA Onobrakpeya, DO Otutuadum International Journal of Management & Entrepreneurship Research 6 (3), 752-769, 2024 | | 2024 |
| Leveraging Artificial Intelligence to Enhance Marketing Performance of E-Commerce Platforms in Nigeria SAOTJP Bayagbon International Journal of Operational Research in Management, Social Sciences …, 2024 | | 2024 |
| Base of the Pyramid Marketing and Customer Satisfaction: A Survey of Small and Medium Enterprises in Delta State Nigeria UPSAO Omodafe International Journal of Advanced Research in Social Sciences, Environmental …, 2022 | | 2022 |
| Sustainability Marketing Practices and Nation Building: The Case of Nigerian Beverage Firms PU Omodafe Nigerian Academy of Management Journal 15 (4), 80-92, 2020 | | 2020 |
NANA GOODLUCK OMAMUZOPh D. (Marketing),Trinity University, Yaba, Lagos,在 trinityuniversity.edu.ng 的电子邮件经过验证