Market Segmentation and Product Sustainability of Fast Moving Consumer Goods (FMCG): A Study of Nestle Product in South-East Nigeria

NI Adani, IEN Okoli… - … and Accounting Journal, 2025 - ejournal.trescode.org
The study examined the influence of market segmentation on the product sustainability of
fast moving consumer goods (FMCG) using Nestle product in South-east Nigeria as a case …

[LIBRO][B] Measuring customer-based brand equity of Samsung mobile phones among Generation Y

C Diniso - 2017 - search.proquest.com
Samsung is the leading brand in the mobile phone industry, and is dominant over fierce
competitors, such as Apple, Nokia, Huawei and Blackberry. This is evident from the 2016 …

Profiling ecotourists within the Capricon District municipality

DS Nheta - 2017 - univendspace.univen.ac.za
Increasingly, third-world countries are relying on ecotourism to boost their economies.
Similar to other forms of tourism, ecotourism as a business initiative is perceived to …

[PDF][PDF] Profiling ecotourists within the Capricorn district municipality

ND SILENT - 2017 - tkp.tourism.gov.za
Increasingly, third-world countries are relying on ecotourism to boost their economies.
Similar to other forms of tourism, ecotourism as a business initiative is perceived to …

The effects of civil unrest on tourism businesses in Vhembe Region, South Africa

RE Hlungwani - 2021 - univendspace.univen.ac.za
The study investigated the effects of civil unrest on tourism business in Vuwani area in the
Vhembe region. A quantitative research approach was used in the study. The descriptive …

[PDF][PDF] Market Segmenta on Strategies and Performance in Bayelsa State's Hotel Industry

EE Inameti, P Uzoho - academia.edu
Abstract is study aims to investigate the impact of market segmentation strategies on the
performance of hotels in Bayelsa State, Nigeria. e research explores how hotels segment …

[PDF][PDF] Profiling Tourists in the Bed and Breakfast Establishments in Port Alfred, Eastern Cape

D Vallabh, K Manengele - Journal of Tourism Intelligence and …, 2019 - dergipark.org.tr
Worldwide, the tourism industry is one of the largest industries that provides reasonable
opportunities to business persons. For instance, persons can easily convert their homes into …

Profiling ecotourist with the Capricorn District Municipality

DS Ntha - 2017 - univendspace.univen.ac.za
Increasingly, third-world countries are relying on ecotourism to boost their economies.
Similar to other forms of tourism, ecotourism as a business initiative is perceived to …