Due to an increasing demand, companies have started producing recycled products.
However, little is known about the specific purchase behavior. Hence, this study analyses …

Purpose This study seeks to discover how a firm's size and its use of both market and non-
market strategies (MS and NMS) impact firm performance in South Africa …

COVID-19 was a sudden and unexpected pandemic that upset the very foundations of
human existence world-wide. Both Germany and South Africa felt devastating impacts …

This paper aims to determine factors that influence consumers' intentions to purchase
clothing sustainably, then determine factors that influence consumers' actual sustainable …

The study was carried out to determine the effect of consumer perception on patronage of
Ibom Air Company in Akwa Ibom State, Nigeria. The survey research design was adopted …

Recent economic growth trends in Africa have heightened industry awareness of the market
potential of many African countries including Zambia. As a result, academics are becoming …

COVID-19 was a sudden and unexpected pandemic that upset the very foundations of
human existence world-wide. Both Germany and South Africa felt devastating impacts …

Pearl millet, as an indigenous grain, could assist in addressing dietary deficiencies leading
to malnutrition and food insecurity. Some indigenous grains, such as pearl millet, are …