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Management and organizational research in Asia Pacific: insights from a 40th anniversary review of the Asia Pacific Journal of Management
Gras** the evolving landscape of management and organizations in Asia Pacific is vital
for addressing the challenges and opportunities they both face in the region and beyond. To …
for addressing the challenges and opportunities they both face in the region and beyond. To …
Analysing brand attachment for restaurant table booking mobile application
Purpose Restaurant table booking (RTB) mobile apps are transforming how consumers
reserve tables in the restaurants of their choice. This study analyses how RTB mobile apps …
reserve tables in the restaurants of their choice. This study analyses how RTB mobile apps …
Metaverse retailing and the customer experience journey: a case study approach
Purpose This study adopts the customer journey framework to investigate the role of the
metaverse in the customer purchase experience. It establishes the effect of the metaverse on …
metaverse in the customer purchase experience. It establishes the effect of the metaverse on …
Unveiling retail omnichannel challenges: develo** an omnichannel obstacles scale
Purpose Retail omnichannel implementation faces barriers hindering accurate and efficient
integration across marketing channels. Our desk examination identified a need for a broader …
integration across marketing channels. Our desk examination identified a need for a broader …
[كتاب][B] Customer Loyalty: Theory, Measurement, and Management
S Castaldo - 2024 - books.google.com
In an economic scenario where complexity and competition are intensifying and change is
accelerating, strategies for building customer loyalty are now indispensable for business …
accelerating, strategies for building customer loyalty are now indispensable for business …
[كتاب][B] La fedeltà del cliente: Teoria, misurazione e gestione
S Castaldo - 2024 - books.google.com
In un contesto economico sempre più complesso e competitivo, e in sempre più rapida
evoluzione, le strategie di fidelizzazione del cliente sono diventate cruciali per il successo …
evoluzione, le strategie di fidelizzazione del cliente sono diventate cruciali per il successo …
The Evolution of Fashionable Products in online Retailing with the Focus on Amazon and Flipkart
This paper examines the dynamic development of fashion products in online shop**, with
special focus on the giants Amazon and Flipkart Through a comprehensive secondary …
special focus on the giants Amazon and Flipkart Through a comprehensive secondary …