This study investigated information behaviour of citrus farmers residing in rural areas of
Sargodha, Pakistan. The data were collected from 120 adult male farmers through face to …

The advent of the green revolution, besides increasing crop yields, has also substantially
increased the use of synthetic fertilizers, posing adverse effects on the environment and …

Purpose: Everyday life information seeking (ELIS) is essential for the mastery of life and
plays a central role in the daily problem-solving activities of all human beings. This study …

Abstract Information is most valuable commodity which gives knowledge, awareness and
power. It is considered as a basic requirement in this competitive world, and in any …

This study investigated the information behaviour of rural desert women residing in
Hafizwala village from the Bahawalnagar district, Pakistan. Data were collected from adult …

Advancements in information and communication technology has encouraged different
businesses to transform their business processes into e-services to reduce input cost and …

This study investigated the information needs of cotton growers residing in two villages in
the district of Bahawalpur. Face-to-face interviews were conducted by visiting farms or …

Drawing on the foundations of the theory of inclusive innovations, this study analyzes the
extent to which a marginalized group—specifically, rural women in Pakistan—utilizes the …

Despite Pakistan's rapidly expanding field of Information Technology, such tools are largely
underutilized in bridging communication between farmers and extension support or other …

This research investigated health and safety information behaviour of miners working at
Makarwal Coal Mines, district Mianwali, Punjab, Pakistan. A survey method using a …