Destination marketing: The use of technology since the millennium
This editorial presents an overview of studies contained in this special issue. Recognising
that destination management and marketing remains a key field of academic study and as …
that destination management and marketing remains a key field of academic study and as …
Accessible tourism: using technology to increase social equality for people with disabilities
Purpose Information and communication technologies are being increasingly used across
various sectors including the tourism industry. However, equitable access to online …
various sectors including the tourism industry. However, equitable access to online …
Using a systemic approach to assess Internet marketing communication within hospitality industry
Due to their direct connection with tourism, the accommodation and hospitality industries
belong among the leading service sectors that, with the arrival of the Internet, had to …
belong among the leading service sectors that, with the arrival of the Internet, had to …
Official websites as a tourism marketing medium: A contrastive analysis from the perspective of appraisal theory
G Wu - Journal of Destination Marketing & Management, 2018 - Elsevier
This article provides a discourse analysis of the online tourism marketing of two tourist
destinations–Hangzhou and London–with the purpose of examining how destinations from …
destinations–Hangzhou and London–with the purpose of examining how destinations from …
A study of e-commerce adoption by tourism websites in China
K Cao, Z Yang - Journal of Destination Marketing & Management, 2016 - Elsevier
Planning and booking a trip online is now increasingly common for travelers. This study
evaluated 258 Chinese tourism websites (CTWs) using a content analysis technique that …
evaluated 258 Chinese tourism websites (CTWs) using a content analysis technique that …
Gender differences in user perception of usability and performance of online travel agency websites
Z Huang, J Mou - Technology in Society, 2021 - Elsevier
The success of online travel business largely depends on the usability of online travel
agency websites, and, hence, the need to rigorously evaluate such websites. Gender-a key …
agency websites, and, hence, the need to rigorously evaluate such websites. Gender-a key …
Maturity and development of high-quality restaurant websites: A comparison of Michelin-starred restaurants in France, Italy and Spain
High-quality restaurants have become key assets in the economies of many countries and
are often considered attractors of tourism in themselves. Therefore, the aim of this study is to …
are often considered attractors of tourism in themselves. Therefore, the aim of this study is to …
Evaluation of hotel websites using the multicriteria analysis of PROMETHEE and GAIA: Evidence from the five-star hotels of Mashhad
E-commerce has grown considerably with increasing access to the Internet. As a means of e-
commerce, websites play a vital role in the hotel industry. The most important task of any …
commerce, websites play a vital role in the hotel industry. The most important task of any …
The challenge of digital marketing in health tourism: the case of Spanish health resorts
Internet presence is essential for tourism companies. Health resorts are a tourism resource
of prime importance for the image of a wellness tourism destination. This paper analyses the …
of prime importance for the image of a wellness tourism destination. This paper analyses the …
Tourism destination marketing: Academic knowledge
M Sotiriadis - Encyclopedia, 2020 - mdpi.com
Definition A holistic, multi-organization view of marketing or destination management
organizations (DMOs) who must muster the best efforts of many partner organizations and …
organizations (DMOs) who must muster the best efforts of many partner organizations and …