The purpose of this paper is to provide a basis for a systematic development of signaling
theory on CSR initiatives. The paper (i) proposes signaling theory as a framework supportive …

Given the growth of the service sector, and advances in information technology and
communications that facilitate the management of relationships with customers, models of …

The fast-paced growth of e-commerce is rapidly changing consumers' shop** habits and
sha** the future of the retail industry. While online retailing has allowed companies to …

This paper studies how retailers can effectively deliver online and offline information to
omnichannel consumers who strategically choose whether to gather information online or …

On-demand platforms (eg, Uber, Lyft) often rely on independent workers, who are not
directly under the platform's control, to be available at the “right” time and locations to serve …

Designed for advanced MBA and doctoral courses in Consumer Behavior and Customer
Satisfaction, this is the definitive text on the meaning, causes, and consequences of …

Problem definition: We consider an entrepreneur designing a fixed funding rewards-based
crowdfunding campaign for an innovative product. Product quality is known to the …

While millions of products are sold on its retail platform, Amazon. com itself stocks and sells
only a very small fraction of them. Most of these products are sold by third-party sellers who …

Chat rooms, recommendation sites, and customer review sections allow consumers to
overcome geographic boundaries and to communicate based on mutual interests. However …

We study the pricing and return policy decisions of an omnichannel retailer serving
customers who differ in how they realize their uncertain valuation for a product—by …