The last ten years of attention research have witnessed a revolution, replacing a theoretical
dichotomy (top-down vs. bottom-up control) with a trichotomy (biased by current goals …

How do we find what we are looking for? Even when the desired target is in the current field
of view, we need to search because fundamental limits on visual processing make it …

What we have recently seen and attended to strongly influences how we subsequently
allocate visual attention. A clear example is how repeated presentation of an object's …

Distractor suppression refers to the ability to filter out distracting and task-irrelevant
information. Distractor suppression is essential for survival and considered a key aspect of …

Hypothesis-driven research rests on clearly articulated scientific theories. The building
blocks for communicating these theories are scientific terms. Obviously, communication–and …

To identify the key determinants of consumer attention to nutrition labels, visual search tasks
(present–absent; one–two targets) were used as an effective experimental tool. The main …

In order to efficiently process incoming visual information, selective attention acts as a filter
that enhances relevant and suppresses irrelevant information. In this study, we used an …

The way the cognitive system scans the visual environment for relevant information–visual
search in short–has been a long-standing central topic in vision science. From its inception …

According to most models of selective visual attention, our goals at any given moment and
saliency in the visual field determine attentional priority. But selection is not carried out in …

Rewards have long been known to modulate overt behavior. But their possible impact on
attentional and perceptual processes is less well documented. Here, we study whether the …