Personalization, gender, and social media: Gubernatorial candidates' social media strategies

SC McGregor, RG Lawrence… - … , communication & society, 2017 - Taylor & Francis
This study focuses on the 'self-personalization'of campaign politics, marked by candidates
highlighting their personal lives over their policy positions. The rise of social media may be …

Are Female Politicians interested in Mentoring Female Aspirants? A study of Selected Female Politicians in Nigeria

IA Salawu - Journal of Asian and African Studies, 2023 - journals.sagepub.com
There has hardly been any study that focuses on mentorship as a way of bringing more
women into the political sphere in Nigeria. This study seeks to find out the role of female …

Why not a woman of color? The candidacies of US women of color for statewide executive office

K Sanbonmatsu - 2015 - academic.oup.com
This review seeks to broaden the study of women candidates and minority women's
candidacies, specifically by focusing on the intersection of gender and race in statewide …

[BOOK][B] Marketing the female politician: An exploration of gender, appearance, and power

M Sanghvi - 2014 - search.proquest.com
Since the founding of the United States of America, there have been just 34 female
governors and, as of yet, no female president or vice president (CAWP, 2014). Today …

The Emergence of Voters Targeting: Learning to Send the Right Message to the Right Voters

MJ Burton, T Miracle - Political Marketing in the United States, 2014 - taylorfrancis.com
A dozen or more campaign manuals offer to guide strategists through the process of sending
the right message to the right voter. To learn about targeting neighborhoods, mailboxes, or …

[PDF][PDF] An Intersectional Feminist Approach to Politicians' Brand Identity

S Orhan - 2021 - etheses.dur.ac.uk
This thesis provides an intersectional analysis of personal political brand identity from the
brand creator perspective. Specifically, it offers an understanding of the construction of …

Tokens with Power or Powerful Tokens? Women's Role and Representation in Five Presidential Cabinets

MC Escobar-Lemmon… - APSA 2013 Annual …, 2013 - papers.ssrn.com
This paper brings together analysis from several chapters in our book project about
representation of women in presidential cabinets. We utilize four benchmarks to evaluate …

Campaigns as Gendered Institutions: A Case Study Between BC Premier and California Gubernational Campaigns

M Irving - Map** Politics, 2018 - journals.library.mun.ca
This paper will explore campaigns as gendered institutions using Acker's framework of
gendered organizations. Acker notes political institutions are defined by the absence of …

Les cultures corporelles et sportives des femmes au pouvoir, de Golda Meir à Angela Merkel

F Carpentier - Histoire@ Politique, 2014 - shs.cairn.info
La Russe Alexandra Kollontaï (1972-1952) est la première femme nommée dans un
gouvernement dans la période contemporaine, en tant que commissaire du peuple aux …