Poverty is a complex problem that is widespread in develo** countries like Indonesia.
MSMEs are seen as the engine of national economic progress, as they can engage large …

This study intends to examine how competitive advantage mediates the effects of digital
transformation and innovation on the performance of women-owned MSMEs. A sample of …

Small and Medium Enterprises (SMEs) are of strategic importance in many develo**
countries, particularly those in the Asian region (Haroon & Shariff, 2016). SMEs are major …

The small and medium enterprises (SMEs) working in UAE are facing challenges to develop
a competitive advantage. The bad decision-making by the management is the reason …

The Influence Of Digital Marketing On Competitive Advantage And Performance of Micro,
Small And Medium Enterprises Page 1 Attribution-ShareAlike 4.0 International (CC BY-SA 4.0) …

In the context of business and consumer behavior, this paper explores the impact of Debt
Level, Market Orientation, and Financial Literacy on Consumer Behavior and …

Penelitian ini membahas masalah yang berkaitan dengan kinerja pemasaran pengusaha
mikro dan kecil di Tangerang Selatan-Banten. Data dikumpulkan dari 65 responden, dan …

Purpose The study seeks to propose a linear model by applying complexity theory and
resource-based theory to investigate how hotels achieve competitive advantage and …

MSME have great potential to be developed, so their activities need to be further
encouraged and developed further to improve their business performance. The …

Competitive advantage and core competency are the unique capabilities and assets of an
organization to provide valuable products or services to customers, thus giving the …