Qualitative methods in business research: A practical guide to social research
P Eriksson, A Kovalainen - 2015 - torrossa.com
Untitled Page 1 Page 2 RESEARCH QUALITATIVE METHODS in BUSINESS Page 3 SAGE
was founded in 1965 by Sara Miller McCune to support the dissemination of usable knowledge …
was founded in 1965 by Sara Miller McCune to support the dissemination of usable knowledge …
The value of online surveys
The paper is divided into four major sections: an analysis of the strengths and potential
weaknesses of online surveys; a comparison of online surveys with other survey formats; a …
weaknesses of online surveys; a comparison of online surveys with other survey formats; a …
Shop** online for freedom, control, and fun
M Wolfinbarger, MC Gilly - California management review, 2001 - journals.sagepub.com
The number of consumers buying online and the amount being spent by online buyers has
been on the rise; Forrester Research has esti-mated Internet sales in 2000 to be more than …
been on the rise; Forrester Research has esti-mated Internet sales in 2000 to be more than …
Internet marketing research (1987‐2000): a literature review and classification
EWT Ngai - European journal of marketing, 2003 - emerald.com
This paper presents a literature review of, and classification scheme for, Internet marketing
(IM) research. The review covers 270 journal articles published between 1987 and 2000 in …
(IM) research. The review covers 270 journal articles published between 1987 and 2000 in …
[BOOK][B] Guide to advanced empirical software engineering
Empirical studies have become an important part of software engineering research and
practice. Ten years ago, it was rare to see a conference or journal article about a software …
practice. Ten years ago, it was rare to see a conference or journal article about a software …
[BOOK][B] The Sage dictionary of qualitative management research
R Thorpe, R Holt - 2007 - books.google.com
′ This comprehensive work extends general ideas, concepts, and techniques of qualitative
research into the realm of management research... This is a crucial reference tool for anyone …
research into the realm of management research... This is a crucial reference tool for anyone …
Focus groups
J Smithson - The Sage handbook of social research methods, 2008 - torrossa.com
This chapter sets out some of the main issues, both practical and theoretical, of using focus
groups in social research, together with suggestions on how to use and analyse the groups …
groups in social research, together with suggestions on how to use and analyse the groups …
Information systems as a reference discipline for new product development
S Nambisan - MIS quarterly, 2003 - JSTOR
Baskerville and Myers (2002) recently suggested that the information systems (IS) field has"
come of age" and that it can now serve as a reference discipline for other fields. In this …
come of age" and that it can now serve as a reference discipline for other fields. In this …
Online focus groups as a tool to collect data in hard-to-include populations: examples from paediatric oncology
Background The purpose of this article is to describe and evaluate the methodology of
online focus group discussions within the setting of paediatric oncology. Methods Qualitative …
online focus group discussions within the setting of paediatric oncology. Methods Qualitative …
Characteristics of the discussion in online and face-to-face focus groups
SJ Schneider, J Kerwin, J Frechtling… - Social science …, 2002 - journals.sagepub.com
Focus groups are widely used in qualitative research. Recently, focus groups that are held
online have become increasingly popular despite the objection by some researchers that …
online have become increasingly popular despite the objection by some researchers that …