First mover advantages in Central and Eastern Europe: A comparative analysis of performance measures

K Jakobsen - Market Entry and Operational Decision Making in …, 2013 - taylorfrancis.com
Businesses entering early into new markets are believed to attain crucial competitive
advantages over later entrants. However, this contention receives only mixed support in the …

[BOOK][B] Market entry and operational decision making in East-West business relationships

J Larimo - 2013 - taylorfrancis.com
Understand the dynamics of East-West relationships in business to make better
decisionsThe Eastern expansion of the European Union has increased interest in this …

[CITATION][C] 35 First Mover Advantages in Central and Eastern Europe: A Comparative Analysis of Performance Measures

K Jakobsen - Market Entry and Operational Decision Making in East … - Routledge