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Using case methods in the study of contemporary business networks
Business conditions have changed significantly since the first notions of networks in
industrial marketing were made in the early 1980s. Globalization and the so-called “new …
industrial marketing were made in the early 1980s. Globalization and the so-called “new …
The role of embeddedness in the evolution of business networks
This article deals with the concept of embeddedness and its role in understanding the
evolution of business networks. Networks are viewed as structures of inter-firm relationships …
evolution of business networks. Networks are viewed as structures of inter-firm relationships …
The evolution of university–industry linkages—A framework
This qualitative study extends literature on research commercialization by examining the
dynamic nature of university–industry linkages (UIL). Thirty in-depth interviews conducted in …
dynamic nature of university–industry linkages (UIL). Thirty in-depth interviews conducted in …
Studying processes in and around networks
The industrial marketing literature on business networks has drawn attention to the
importance and yet the complexities of managing in a context of fluid and dynamic inter …
importance and yet the complexities of managing in a context of fluid and dynamic inter …
[كتاب][B] Critical realist applications in organisation and management studies
S Ackroyd, S Fleetwood - 2005 - taylorfrancis.com
Critical realism has become increasingly important in the way organization and
management is studied. This innovative book argues for an alternative to the prevailing …
management is studied. This innovative book argues for an alternative to the prevailing …
Time and process in business network research
This Special Issue of Industrial Marketing Management brings together a range of articles by
authors who have undertaken the difficult task of researching time and process in business …
authors who have undertaken the difficult task of researching time and process in business …
What are relationships in business networks?
An understanding of business networks and the specific processes affecting change in
networks is intimately connected to the understanding of the nature of relationships …
networks is intimately connected to the understanding of the nature of relationships …
[كتاب][B] Relationship marketing in professional services: a study of agency-client dynamics in the advertising sector
A Halinen - 2012 - taylorfrancis.com
Relationship Marketing in Professional Services Page 1 Page 2 RELATIONSHIP
MARKETING IN PROFESSIONAL SERVICES This is a fascinating analysis of the …
MARKETING IN PROFESSIONAL SERVICES This is a fascinating analysis of the …
Interaction in business relationships: A time perspective
Interaction is central to the relationship framework in business markets. Yet there is some
theoretical imprecision with regard to the way interaction works in time. Clarification of this …
theoretical imprecision with regard to the way interaction works in time. Clarification of this …
University–industry linkage evolution: An empirical investigation of relational success factors
University–industry linkages (UIL s) offer an array of benefits for the parties involved and the
economy at large; however, research provides limited theoretical development and practical …
economy at large; however, research provides limited theoretical development and practical …