What drives CSR communication effectiveness on social media? A process-based theoretical framework and research agenda

P Fernandez, P Hartmann… - International Journal of …, 2022 - Taylor & Francis
While practice and research show that Corporate Social Responsibility (CSR)
communication on social media can have positive effects on corporate reputation, brand …

Corporate social responsibility and high-quality development: do green innovation, environmental investment and corporate governance matter?

Y Xue, C Jiang, Y Guo, J Liu, H Wu… - … Markets Finance and …, 2022 - Taylor & Francis
Under the network public opinion ecology in the Omni-media Era, corporate social
responsibility (CSR) performance can provide important internal and external environmental …

Morality in social media: A sco** review

D Neumann, N Rhodes - new media & society, 2024 - journals.sagepub.com
Social media platforms have been adopted rapidly into our current culture and affect nearly
all areas of our everyday lives. Their prevalence has raised questions about the influence of …

The relationship of CSR communication on social media with consumer purchase intention and brand admiration

S Gupta, N Nawaz, AA Alfalah, RT Naveed… - Journal of Theoretical …, 2021 - mdpi.com
With the advent of the Internet and other digital technologies, contemporary businesses from
all sectors are using social media for communication with consumers to engage them …

Corporate social advocacy as public interest communications: Exploring perceptions of corporate involvement in controversial social-political issues

L Austin, B Gaither, TK Gaither - The Journal of Public Interest …, 2019 - journals.flvc.org
Through a nationally representative US survey of 1,214 participants, this study examined
attitudes toward the role of corporations in public interest communications and response to a …

Rise of the brand ambassador: Social stake, corporate social responsibility and influence among the social media influencers

BG Smith, MC Kendall, D Knighton… - Communication …, 2018 - hrcak.srce.hr
Sažetak One of social media's influences on public relations has been the connection they
provide organizations with stakeholder groups, and the need to recognize new and …

Theoretical insights of CSR research in communication from 1980 to 2018: A bibliometric network analysis

YG Ji, W Tao, H Rim - Journal of Business Ethics, 2021 - Springer
Communication, as a discipline that generates a rich body of literature on CSR, has become
a critical contributor to CSR knowledge in social science. However, limited research exists to …

Followership behavior and corporate social responsibility disclosure: Analysis and implications for sustainability research

E Arrigo, A Di Vaio, R Hassan, R Palladino - Journal of Cleaner Production, 2022 - Elsevier
This study explores the influence of social media on corporate social responsibility (CSR)
disclosure. The purpose is to understand if and how followership behaviours (eg, likes …

Digital social responsibility towards corporate social responsibility and strategic performance of hi-tech SMEs: customer engagement as a mediator

A Khattak, Z Yousaf - Sustainability, 2021 - mdpi.com
Digitalization has opened up new methods to promote socialization in all types of
organizations, generally, and businesses specifically. Stakeholders now prefer those …

Determinants of electronic word-of-mouth on social networking sites about negative news on CSR

M Mar García-de los Salmones, A Herrero… - Journal of Business …, 2021 - Springer
Social network sites are a new communication channel to convey CSR information. They are
interactive channels that let users participate, spread content and generate positive and …