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Opportunities and challenges in the contribution of wine routes to wine tourism in Italy–A stakeholders' perspective of development
Wine tourism in Italy, the largest wine producing country in the world, has achieved
outstanding performance over recent years. However, various institutional, managerial, and …
outstanding performance over recent years. However, various institutional, managerial, and …
[HTML][HTML] The Importance of Region of Origin in Sparkling Wines: An International Analysis of Consumers' Perception
Consumers' perception of the region of origin represents a critical issue for building a
valuable and sustainable business in the wine sector. The aim of this study is to investigate …
valuable and sustainable business in the wine sector. The aim of this study is to investigate …
Profile and motivations of European tourists on the Sherry wine route of Spain
In this paper we present an investigation on the profile and motivations of wine tourists in the
Sherry region of Spain whose wineries receive about 500,000 visitors annually. We present …
Sherry region of Spain whose wineries receive about 500,000 visitors annually. We present …
Shared brands and sustainable competitive advantage in the Brazilian wine sector
Purpose The purpose of this paper is to investigate if shared brands provide sustainable
competitive advantage according to an adapted valuable, rare, imitability/replaceability and …
competitive advantage according to an adapted valuable, rare, imitability/replaceability and …
[کتاب][B] Oil, wine, and the cultural economy of Ancient Greece: From the Bronze Age to the Archaic Era
CE Pratt - 2021 - books.google.com
In this book, Catherine E. Pratt explores how oil and wine became increasingly entangled in
Greek culture, from the Late Bronze Age to the Archaic period. Using ceramic, architectural …
Greek culture, from the Late Bronze Age to the Archaic period. Using ceramic, architectural …
[HTML][HTML] The Impact of COVID-19 on consumers' motives in purchasing and consuming quality Greek wine
In the rising post COVID-19 period the world is different not only from the economic point of
view but also from the social and cultural point, including the selection of goods, and foods …
view but also from the social and cultural point, including the selection of goods, and foods …
Geographic indications (GI): linking history and tradition with competitive business
Geographic Indications (GI) represent a collective trademark created to protect producers
and promote the trade of products that have become notorious due to its region of …
and promote the trade of products that have become notorious due to its region of …
[PDF][PDF] The Importance of Region of Origin in Sparkling Wines: An International Analysis of Consumers' Perception. Sustainability 2024, 16, 390
Consumers' perception of the region of origin represents a critical issue for building a
valuable and sustainable business in the wine sector. The aim of this study is to investigate …
valuable and sustainable business in the wine sector. The aim of this study is to investigate …
From firm's brand identity to cluster's brand identity: A web-based analysis of Tuscan wineries
Purpose This paper aims to investigate the brand identity drivers used online by wineries
and to assess cluster identity from the analysis of firms' specific branding strategies …
and to assess cluster identity from the analysis of firms' specific branding strategies …
The role of brand architecture and brand heritage for family-owned wineries: The case of Crete, Greece
The importance of branding strategies, either in terms of brand architecture or in relation to
the role of brand heritage, has often been put under the microscope in the case of larger …
the role of brand heritage, has often been put under the microscope in the case of larger …