[HTML][HTML] Digital transformation, sustainability, and purpose in the multinational enterprise
We discuss how environmental and pandemic crises in combination with digitization are
presenting the multinational enterprise (MNE) with increasing geopolitical, organizational …
presenting the multinational enterprise (MNE) with increasing geopolitical, organizational …
The validity of sentiment analysis: Comparing manual annotation, crowd-coding, dictionary approaches, and machine learning algorithms
Sentiment is central to many studies of communication science, from negativity and
polarization in political communication to analyzing product reviews and social media …
polarization in political communication to analyzing product reviews and social media …
[BUCH][B] Setting the agenda: Mass media and public opinion
M McCombs, S Valenzuela - 2020 - books.google.com
News media strongly influence how we picture public affairs across the world, playing a
significant and sometimes controversial role in determining which topics are at the centre of …
significant and sometimes controversial role in determining which topics are at the centre of …
Effects of issue ownership, perceived fit, and authenticity in corporate social advocacy on corporate reputation
JS Lim, C Young - Public Relations Review, 2021 - Elsevier
Based on the issue ownership theory and corporate reputation, this study examines the
effect of corporate social advocacy (CSA) on corporate reputation, focusing on the relative …
effect of corporate social advocacy (CSA) on corporate reputation, focusing on the relative …
Tried and tested: The impact of online hotel reviews on consumer consideration
IE Vermeulen, D Seegers - Tourism management, 2009 - Elsevier
Many consumers consult online reviews before making (online) travel arrangements. Yet,
little is known about the impact of these reviews on consumer decision making. This …
little is known about the impact of these reviews on consumer decision making. This …
[BUCH][B] Strategic issues management: Organizations and public policy challenges
RL Heath, MJ Palenchar - 2008 - books.google.com
The book explores the communication options that organizations can employ in their
stewardship to address crucial public policy options and engage in collaborative decision …
stewardship to address crucial public policy options and engage in collaborative decision …
Exploring the adoption and processing of online holiday reviews: A grounded theory approach
A Papathanassis, F Knolle - Tourism management, 2011 - Elsevier
The proliferation and increasing significance of online reviews for all kinds of consumption
decisions imply the need for a better understanding of their influence in the tourism context …
decisions imply the need for a better understanding of their influence in the tourism context …
A new approach for measuring corporate reputation
PM Feldman, RA Bahamonde… - … de Administraçao de …, 2014 - SciELO Brasil
This study describes the concept of corporate reputation and reviews some of the major
points that exist when it comes to measuring it. It thus suggests a new index for …
points that exist when it comes to measuring it. It thus suggests a new index for …
Do electronic word-of-mouth and elaboration likelihood model influence hotel booking?
The emergences of Web 2.0 and cloud computing have contributed greatly to the
prevalence of electronic Word-of-Mouth (eWoM). Unlike most of the existing studies which …
prevalence of electronic Word-of-Mouth (eWoM). Unlike most of the existing studies which …
Communication via responsibility reporting and its effect on firm value in Finland
H Schadewitz, M Niskala - Corporate social responsibility and …, 2010 - Wiley Online Library
Abstract n this paper, we first analyzed the responsibility reporting literature with an
emphasis on the linkage between responsibility reporting and a firm's performance and …
emphasis on the linkage between responsibility reporting and a firm's performance and …