Hybrid Kano-fuzzy-DEMATEL model based risk factor evaluation and ranking of cross-border e-commerce SMEs with customer requirement
S Du, H Li, B Sun - Journal of Intelligent & Fuzzy Systems, 2019 - content.iospress.com
Abstract The advance of “One Belt One Road” initiative and “Internet+” strategy have greatly
promoted the development of cross-border e-commerce in the past several years. To gain …
promoted the development of cross-border e-commerce in the past several years. To gain …
The moderating impact of product classification on the relationship between online trust, satisfaction, and repurchase intention
With the rapid, worldwide advancement in information communication technology (ICT)
along with the popularity and ubiquity of the Internet, E-Commerce is getting stronger in the …
along with the popularity and ubiquity of the Internet, E-Commerce is getting stronger in the …
Analysing the adoption of Malaysian Standards (MS) on SME performances: The Mediating effects of innovation adoption factors
This study aims to explore the adoption of Malaysian Standards (MS) on SMEs
performances and is mediated by characteristics of MS, characteristics of SMEs and external …
performances and is mediated by characteristics of MS, characteristics of SMEs and external …
Modeling emotive and cognitive origins of consumer's purchase choices and patronage decisions
Despite the considerable role of consumers' emotive and cognitive origins in performing e-
commerce transactions, a few empirical investigations systemically integrate the utilitarian …
commerce transactions, a few empirical investigations systemically integrate the utilitarian …
Organic and sponsored ads: study on online purchase intent and visual behaviour
MTD Souza, JHCD Oliveira… - International Journal of …, 2020 - inderscienceonline.com
Studies have focused on ads on search pages and user interactions, but without considering
the types of attention. This study aims to verify how the relationship between attention to …
the types of attention. This study aims to verify how the relationship between attention to …
Generation Y's Behavioural Usage of Small Businesses' Retail Websites in Canada
ACG Lim - 2019 - espace.curtin.edu.au
This research delves into the factors that influence Generation Y's usage of Canadian small
businesses' retail websites in order to suggest how they can be attracted to use them more …
businesses' retail websites in order to suggest how they can be attracted to use them more …
[CITATION][C] 网购手机用户消费行为及营销对策
王铁骊， 张继艳 - 南华大学学报 (社会科学版), 2014