Purpose–The purpose of this study is to enhance understanding of service quality at major
spectator sports events by develo** a conceptual framework and measurement scale …

This study investigates the antecedent factors of memorable tourism experience (MTE) and
their relationship to visitors' behavioral intentions (BIs); Kim, Ritchie, & McCormick,). Based …

Sport now has to compete for the consumer dollar with a vast array of leisure activities online
as well as offline. Successful sport marketing is the result of carefully structured planning …

Strategic Sport Communication, Third Edition, presents a comprehensive examination of the
evolving field of sport communication. With a complete approach to the multifaceted and …

This study examines the influence of food consumption emotions on tourist's memories of a
trip, place attachment, and behavioural intentions. A web-based post-holiday survey was …

This study proposes a conceptual model to investigate visitors' perceptions of an event's
quality according to value and the destination image, and visitors' resulting behavioral …

The effects of the winery visitor experience on emotions, satisfaction and on post-visit behaviour
intentions | Emerald Insight Books and journals Case studies Expert Briefings Open Access …

The baffling growth in the number of participants in sport events calls for an explanation.
Sport event organizers, working on an increasingly competitive market, need to know what …

This study proposed a theoretical model explaining the antecedents and consequences of
golf tournament spectators' memorable brand experience. Structural equation modeling was …

The current study was an investigation of the role of personal performance, an internal
assessment of timegoal achievement, on participants' event satisfaction that would …