In this study, we use bibliometric analysis and systematic review to analyze electronic word-
of-mouth (eWOM) research. Our findings show that the research has grown a lot in terms of …

Humanizing the tourism experience with virtual and augmented reality has gained traction,
but fragmented literature delimits the holistic view. Present study bridges this knowledge gap …

Visual content has become an integral component of consumers' experience sharing.
People increasingly search for visual content posted by others prior to making purchase …

Purpose As independent travel has become increasingly popular in recent years, factors
influencing users' attitudes and behaviors should be explored. Besides, the rise of video …

Tourism practices and destination decisions are more and more affected by the opinions of
trusted friends channeled through social media, and it is therefore of great interest to explore …

Context Advanced social media tools have changed the way people communicate, share
content, interact, and collaborate. Nowadays, social media (SM) is becoming a valuable …

Social network based applications have experienced exponential growth in recent years.
One of the reasons for this rise is that this application domain offers a particularly fertile …

Seeking to understand how involvement with social media influences travel experiences, the
current investigation explores the reasoning and social justifications of tourists' engagement …

In the past decade, the social media platform has dramatically changed individuals' daily
activities in real life and on the Internet, including shop**, socialization, entertainment …

Social media is an important part of young generations' digital lives and has become much
more than a social connection tool. This research offers comprehensions into usage of …