Eye tracking is the process of measuring where one is looking (point of gaze) or the motion
of an eye relative to the head. Researchers have developed different algorithms and …

The development of multimedia educational materials aimed at primary school students is of
great importance today. The design, mainly of images and text, can influence the efficiency …

This study explores students' cognitive processes while debugging programs by using an
eye tracker. Students' eye movements during debugging were recorded by an eye tracker to …

With the rapid development of social networking sites, Internet advertising has quickly
become an important marketing tool. Previous studies either utilized the concept of click …

In recent years, the COVID-19 pandemic has led to the development of a new business
model,“Live Streaming+ Ecommerce”, which is a new method for commercial sales that …

According to the United Nations Sustainable Development Goal (SDG) 4,“achieving
inclusive and quality education for all”, foreign language learning has come to be seen as a …

This study utilized a VR eye-tracker to analyze visual attention as well as compare the
differences in internal behavioral cognition during program debugging assignments. In this …

In recent years, remote associates problems have been widely used to measure creative
processes. However, studies have rarely explored the processes involved in remote …

Purpose Wayfinding efficiency is an extremely influential factor to improve users' library
interior experience. However, few research has studied the different functions of various …

This study employs subjective evaluation and eye movement experiments to explore the
application and conveyance of logo graphics design, which conforms to the Gestalt principle …