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eWOM through social networking sites and impact on purchase intention and brand image in Iran
Purpose The purpose of this paper is to build a conceptual framework which provides both
practical and theoretical insights into drivers of consumer use of social network sites (SNSs) …
practical and theoretical insights into drivers of consumer use of social network sites (SNSs) …
Solving the luxury fashion and sustainable development “oxymoron”: A cross‐cultural analysis of green luxury consumption enablers and disablers
Green luxury is a promising stream in the environmental marketing and sustainable
development literature. Yet, scholars are still investigating why green consumers show a …
development literature. Yet, scholars are still investigating why green consumers show a …
[LIVRO][B] B Beresford, P Sloper - 2008 - Citeseer
At the heart of SPRU's DH-funded programme of research is a qualitative longitudinal Panel
Study that aims to examine the choices that older people, disabled young people, disabled …
Study that aims to examine the choices that older people, disabled young people, disabled …