Retail is classified as one of the growing industry in Indonesia, but currently it is
experiencing a decline in visitors that resulting in the decrease of sales. Retailers or store …

This study aims to see and determine the effect of price, product quality, and store
atmosphere on consumer loyalty to Ompu Gende Coffee. This research is associative …

PENGARUH CITRA MEREK, SUASANA TOKO, VARIASI PRODUK, KUALITAS PELAYANAN
DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN DI RESTO X SKRIPSI Page 1 PENGARUH …

This study will analyze the effect of store atmosphere and customer emotions on purchasing
decisions at Black Cup Coffee and Roastery Manado. The formulation of the problem in this …

Tujuan dari penelitian ini adalah mengetahui dan menjelaskan pengaruh Store Atmosphere
yang meliputi variabel Komunikasi Visual, Pencahayaan, Warna, Musik dan Aroma secara …

This study aims to analyze the influence of the reference group to the image of modern retail
in Medan. The research population is modern retail consumers in Medan. The samples in …

Bisnis kuliner merupakan bisnis yang marak ditawarkan di Kota Bandung. Fenomena
perubahan gaya hidup, selera dan konsumsi masyarakat membuat pengusaha kuliner …

Penelitian ini bertujuan untuk mengenalisis faktor yang mempengaruhi perilaku impulsive
buying konsumen Pand‟ s Moslem Department Store Yogyakarta dan menganalisis …

Demands from customers can influence the decision of making a preeminent purchase of
goods. The high, low interest rates for customers can be seen from purchasing decisions …

The purposes of the study were to analyze influence of the store atmosphere on consumers
positive emotions and impulse in buying at Giant Hypermarket Pekanbaru, and finally to …