Social media and entrepreneurship research: A literature review
The rise of social media has led to changes in how entrepreneurs carry out their day-to-day
activities. Studies on social media and entrepreneurship are relatively new and fragmented …
activities. Studies on social media and entrepreneurship are relatively new and fragmented …
Effects of entrepreneurial orientation on social media adoption and SME performance: The moderating role of innovation capabilities
The increase of social media (SM) has led to continuous deviations in how day-to-day
entrepreneurial activities can be carried out. Additionally, studies devoted to SM …
entrepreneurial activities can be carried out. Additionally, studies devoted to SM …
[HTML][HTML] The integrated use of social media, digital, and traditional communication tools in the B2B sales process of international SMEs
Social media and digital tools are gradually changing the way firms market themselves.
Understanding how these communication tools are used by sales functions within business …
Understanding how these communication tools are used by sales functions within business …
Revisiting international marketing strategy in a digital era: Opportunities, challenges, and research directions
Purpose The purpose of this paper is to explore the opportunities and challenges facing
firms in this new digital era concerning their international marketing strategy and examine …
firms in this new digital era concerning their international marketing strategy and examine …
RETRACTED ARTICLE: Impact of corporate sustainable practices, government initiative, technology usage, and organizational culture on automobile industry …
M Moslehpour, KY Chau, YT Tu, KL Nguyen… - … Science and Pollution …, 2022 - Springer
The increasing worldwide automobile production and usage adversely impact the
environmental, economic, and social well-being. Although the automobile companies are …
environmental, economic, and social well-being. Although the automobile companies are …
Democratizing entrepreneurship? Digital technologies and the internationalization of female‐led SMEs
This study examines how digital technologies affect the international expansion of female‐
led small and medium‐sized enterprises (SMEs). Digital technologies have the potential to …
led small and medium‐sized enterprises (SMEs). Digital technologies have the potential to …
The role of social media in building trust, self-perceived creativity and satisfaction for millennial entrepreneurs
Purpose This study aims to investigate the role of social media in increasing trust, self-
perceived creativity and millennial entrepreneurial satisfaction. Design/methodology …
perceived creativity and millennial entrepreneurial satisfaction. Design/methodology …
Digital marketing capabilities in international firms: a relational perspective
F Wang - International Marketing Review, 2020 - emerald.com
Purpose Differences in digital adoption between firms call for a clearer conceptualization of
digital marketing capabilities (DMCs). The purpose of this paper is twofold:(1) to offer a …
digital marketing capabilities (DMCs). The purpose of this paper is twofold:(1) to offer a …
[HTML][HTML] Social media firm specific advantages as enablers of network embeddedness of international entrepreneurial ventures
Combining internalisation theory and internationalisation networking literature we study how
international entrepreneurial ventures use social media to internationalise. Our qualitative …
international entrepreneurial ventures use social media to internationalise. Our qualitative …
Antecedents and consequences of social media marketing use: an empirical study of the UK exporting B2B SMEs
Purpose The social media have enabled companies to reach out to global markets and
provided them with the opportunity to customize their strategies and offerings in an …
provided them with the opportunity to customize their strategies and offerings in an …