How sales and marketing come together in the pursuit of satisfying customers and achieving
organizational objectives is of key concern to both academics and practitioners …

Purpose–The purpose of this paper is to broaden the body of knowledge on marketing
capabilities (MC) and firm performance (FP) by presenting a systematic review of literature …

Although big data analytics have been widely considered a key driver of marketing and
innovation processes, whether and how big data analytics create business value has not …

Although research evaluating the impact of supply chain integration on performance has
advanced substantially in the last decade, inconsistency and considerable variability of …

Recently, profound technological changes and greater customer demand have triggered a
sudden increase in e-service innovations. However, little research so far has explored the …

Increased concerns about excessive resource consumption, environmental degradation and
social inequity have led to calls for a transition toward a more sustainable economy and …

This paper examines the entrepreneurial networking capacity of firms in leveraging shared
resources in clusters to achieve market performance. Defining industrial clusters from a …

Purpose This paper aims to attempt to bring together various organisational aspects that
have never been collectively investigated before in the strategic management literature. Its …

In today's hypercompetitive market, a firm's individual efforts, by themselves, are not
sufficient to respond to marketplace changes in a timely and effective manner. Rather, the …

Purpose The purpose of this paper is to examine some of the new capabilities that are
required for the facilitation of business processes management (BPM) in the current political …